Appenzell, CH
Part of the St Gallen market area
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Overview
Annual Rev
CHF23.5k
12 mo avg
↓2%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓14%
from prior 12 mo
Avg daily rate
CHF164
12 mo avg
↑35%
from prior 12 mo
Lead time
37 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
CHF45
12 mo avg
↑2%
from prior 12 mo
Methodology note: Figures reflect St Gallen market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Internet | — | +CHF 12,131 | — | — |
| Sauna | 🔒 3• (•%) | 🔒 +CHF 8••• (+••%) | 🔒 CHF 4•••• | 🔒 CHF 3•••• |
| Hot Tub | 🔒 2• (•%) | 🔒 +CHF 6••• (+••%) | 🔒 CHF 4•••• | 🔒 CHF 3•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +CHF 2••• (+•%) | 🔒 CHF 3•••• | 🔒 CHF 3•••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +CHF 2••• (+•%) | 🔒 CHF 3•••• | 🔒 CHF 3•••• |
| Parking | 🔒 3•• (••%) | 🔒 +CHF 2••• (+•%) | 🔒 CHF 3•••• | 🔒 CHF 3•••• |
| EV Charger | 🔒 3• (•%) | 🔒 +CHF 1••• (+•%) | 🔒 CHF 3•••• | 🔒 CHF 3•••• |
| Washing Machine | 🔒 2•• (••%) | 🔒 +CHF 2•• (+•%) | 🔒 CHF 3•••• | 🔒 CHF 3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (5.4 nights)
4+ bedrooms (5.0 nights)
Studio (4.9 nights)
2 bedrooms (4.7 nights)
3 bedrooms (4.6 nights)
Cleaning fee by bedroom
4+ bedrooms (CHF 168)
3 bedrooms (CHF 114)
2 bedrooms (CHF 107)
1 bedroom (CHF 96)
Studio (CHF 62)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
Over the 12 months ending August 2026, the St Gallen market averaged 539 active Airbnb and VRBO listings, down 5% from a year earlier and up 19% over two years.
An average St Gallen listing earns CHF20K/year. High-performing listings earn CHF40K, while low-performing listings earn CHF10K.
Average occupancy in St Gallen is 32%, producing RevPAR of CHF38 per available night.
4+ bedroom listings generate the highest average annual revenue in St Gallen, at CHF35K.
Rules vary across St Gallen. St. Gallen: Moderate. No specific STR regulations, general commercial use rules apply. Cantonal tourism tax required. Light enforcement, mostly complaint-based. Konstanz: Moderate. Registration required, tourism tax mandatory. No owner-occupancy rules. Enforcement exists but not aggressive, focuses on tax compliance. Appenzell: Lenient. Minimal regulations, tourism tax collection. No registration system. Very light enforcement, tourism-friendly approach with few restrictions. Verify requirements for the property's jurisdiction.
The St Gallen Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 5% year-over-year, while RevPAR has increased 29%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in November and February.
The most common amenities are Kitchen (99%), Heating (96%), Parking (94%). The strongest positive revenue associations are Internet (+37%), Sauna (+29%), Parking (+15%).
Average daily rate in St Gallen is CHF169, up 38% year-over-year. Rates peak in July and are lowest in November.
Guests in St Gallen book an average of 33 days in advance, down 8% from last year. Booking windows range from 29 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 14% higher than weekday occupancy.