São Carlos, BR
Part of the Brotas market area
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Annual revenue (actual)
R$82.8k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
31%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
R$642
12 mo avg
↑25%
from prior 12 mo
Lead time
26 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
R$194
12 mo avg
↑6%
from prior 12 mo
Methodology note: Figures reflect Brotas market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +R$72,227 | — | — |
| Barbecue | 🔒 1•• (••%) | 🔒 +R$6•••• (+••%) | 🔒 R$1••••• | 🔒 R$7•••• |
| Parking | 🔒 2•• (••%) | 🔒 +R$6•••• (+•••%) | 🔒 R$1••••• | 🔒 R$6•••• |
| Lake Access | 🔒 3• (••%) | 🔒 +R$3•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Hot Tub | 🔒 3• (••%) | 🔒 +R$3•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +R$2•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Bicycles | 🔒 9 (•%) | 🔒 +R$2•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Heating | 🔒 3• (••%) | 🔒 +R$8••• (+•%) | 🔒 R$1••••• | 🔒 R$1••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.8 nights)
2 bedrooms (4.5 nights)
1 bedroom (4.0 nights)
4+ bedrooms (3.9 nights)
Studio (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (R$41)
3 bedrooms (R$31)
2 bedrooms (R$26)
1 bedroom (R$20)
Studio (R$15)
Professional host share
Independent hosts (77%)
Professionally managed (23%)
Over the 12 months ending September 2026, the Brotas market averaged 751 active Airbnb and VRBO listings, up 10% from a year earlier and up 66% over two years.
An average Brotas listing earns R$53K/year. High-performing listings earn R$161K, while low-performing listings earn R$27K.
Average occupancy in Brotas is 22%, producing RevPAR of R$124 per available night.
4+ bedroom listings generate the highest average annual revenue in Brotas, at R$107K.
Rules vary across Brotas. Brotas: Lenient. No specific STR regulations or registration requirements. Minimal municipal oversight. Light enforcement. São Carlos: Lenient. Basic business registration (CNPJ) required. No specific STR rules or occupancy limits. Minimal enforcement in practice. Rio Claro: Lenient. General business license needed. No STR-specific regulations or density caps. Light municipal enforcement, hosts operate freely. Verify requirements for the property's jurisdiction.
The Brotas Airbnb and VRBO market appears broadly balanced. Supply has grown 10% year-over-year, while RevPAR has increased 23%, showing no clear supply-demand imbalance.
RevPAR is highest in December and January; it is lowest in August and October.
The most common amenities are Kitchen (100%), Parking (98%), Internet (97%). The strongest positive revenue associations are Parking (+90%), Pool (+87%), Bbq (+81%).
Average daily rate in Brotas is R$643, up 28% year-over-year. Rates peak in December and are lowest in October.
Guests in Brotas book an average of 25 days in advance, down 5% from last year. Booking windows range from 22 days for 2-bedroom listings to 32 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 87% higher than weekday occupancy.
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