São Carlos, BR
Part of the Brotas market area
Unlock the data for all Markets
Overview
Annual Rev
R$82.8k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
31%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
R$642
12 mo avg
↑25%
from prior 12 mo
Lead time
26 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
R$194
12 mo avg
↑6%
from prior 12 mo
Methodology note: Figures reflect Brotas market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +R$72,227 | — | — |
| Barbecue | 🔒 1•• (••%) | 🔒 +R$6•••• (+••%) | 🔒 R$1••••• | 🔒 R$7•••• |
| Parking | 🔒 2•• (••%) | 🔒 +R$6•••• (+•••%) | 🔒 R$1••••• | 🔒 R$6•••• |
| Lake Access | 🔒 3• (••%) | 🔒 +R$3•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Hot Tub | 🔒 3• (••%) | 🔒 +R$3•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +R$2•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Bicycles | 🔒 9 (•%) | 🔒 +R$2•••• (+••%) | 🔒 R$1••••• | 🔒 R$1••••• |
| Heating | 🔒 3• (••%) | 🔒 +R$8••• (+•%) | 🔒 R$1••••• | 🔒 R$1••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.8 nights)
2 bedrooms (4.5 nights)
1 bedroom (4.0 nights)
4+ bedrooms (3.9 nights)
Studio (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (R$41)
3 bedrooms (R$31)
2 bedrooms (R$26)
1 bedroom (R$20)
Studio (R$15)
Professional host share
Independent hosts (77%)
Professionally managed (23%)
Over the 12 months ending September 2026, the Brotas market averaged 751 active Airbnb and VRBO listings, up 10% from a year earlier and up 66% over two years.
An average Brotas listing earns R$53K/year. High-performing listings earn R$161K, while low-performing listings earn R$27K.
Average occupancy in Brotas is 22%, producing RevPAR of R$124 per available night.
4+ bedroom listings generate the highest average annual revenue in Brotas, at R$107K.
Rules vary across Brotas. Brotas: Lenient. No specific STR regulations or registration requirements. Minimal municipal oversight. Light enforcement. São Carlos: Lenient. Basic business registration (CNPJ) required. No specific STR rules or occupancy limits. Minimal enforcement in practice. Rio Claro: Lenient. General business license needed. No STR-specific regulations or density caps. Light municipal enforcement, hosts operate freely. Verify requirements for the property's jurisdiction.
The Brotas Airbnb and VRBO market appears broadly balanced. Supply has grown 10% year-over-year, while RevPAR has increased 23%, showing no clear supply-demand imbalance.
RevPAR is highest in December and January; it is lowest in August and October.
The most common amenities are Kitchen (100%), Parking (98%), Internet (97%). The strongest positive revenue associations are Parking (+90%), Pool (+87%), Bbq (+81%).
Average daily rate in Brotas is R$643, up 28% year-over-year. Rates peak in December and are lowest in October.
Guests in Brotas book an average of 25 days in advance, down 5% from last year. Booking windows range from 22 days for 2-bedroom listings to 32 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 87% higher than weekday occupancy.