Piedade, BR
Part of the Ibiúna market area
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Overview
Annual Rev
R$113.7k
12 mo avg
↑20%
from prior 12 mo
Occupancy rate
32%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
R$922
12 mo avg
↑37%
from prior 12 mo
Lead time
27 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
R$249
12 mo avg
↑9%
from prior 12 mo
Methodology note: Figures reflect Ibiúna market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Gym | — | +R$194,814 | — | — |
| Pool | 🔒 1•• (••%) | 🔒 +R$9•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| TV | 🔒 2•• (••%) | 🔒 +R$9•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Barbecue | 🔒 2•• (••%) | 🔒 +R$6•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Internet | 🔒 2•• (••%) | 🔒 +R$4•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Sauna | 🔒 8 (•%) | 🔒 +R$3•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Heating | 🔒 3• (••%) | 🔒 +R$1•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +R$1•••• (+••%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Lake Access | 🔒 1•• (••%) | 🔒 +R$4••• (+•%) | 🔒 R$2••••• | 🔒 R$1••••• |
| Hot Tub | 🔒 4• (••%) | 🔒 +R$1••• (+•%) | 🔒 R$2••••• | 🔒 R$2••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.3 nights)
2 bedrooms (3.7 nights)
4+ bedrooms (3.2 nights)
Studio (2.7 nights)
1 bedroom (2.3 nights)
Cleaning fee by bedroom
4+ bedrooms (R$45)
3 bedrooms (R$39)
Studio (R$35)
2 bedrooms (R$32)
1 bedroom (R$21)
Professional host share
Independent hosts (64%)
Professionally managed (36%)
Over the 12 months ending August 2026, the Ibiúna market averaged 864 active Airbnb and VRBO listings, up 6% from a year earlier and up 68% over two years.
An average Ibiúna listing earns R$68K/year. High-performing listings earn R$230K, while low-performing listings earn R$31K.
Average occupancy in Ibiúna is 20%, producing RevPAR of R$155 per available night.
4+ bedroom listings generate the highest average annual revenue in Ibiúna, at R$86K.
Rules vary across Ibiúna. Ibiúna: Lenient. No specific STR regulations or registration requirements. Minimal municipal oversight. Light enforcement. Sorocaba: Lenient. Basic business registration (CNPJ) recommended but not strictly enforced. No STR-specific rules or caps. Light enforcement. São Roque: Lenient. Tourism-focused area with minimal STR restrictions. Business license suggested but rarely verified. Light enforcement reality. Verify requirements for the property's jurisdiction.
The Ibiúna Airbnb and VRBO market appears broadly balanced. Supply has grown 6% year-over-year, while RevPAR has increased 7%, showing no clear supply-demand imbalance.
RevPAR is highest in December and January; it is lowest in September and August.
The most common amenities are Kitchen (100%), Parking (99%), TV (96%). The strongest positive revenue associations are TV (+88%), Pool (+79%), Bbq (+43%).
Average daily rate in Ibiúna is R$938, up 7% year-over-year. Rates peak in December and are lowest in October.
Guests in Ibiúna book an average of 26 days in advance, down 12% from last year. Booking windows range from 22 days for 2-bedroom listings to 32 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 73% higher than weekday occupancy.