Hervey Bay, AU
Part of the Maryborough market area
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Annual revenue (actual)
A$39.8k
12 mo avg
↓0%
from prior 12 mo
Occupancy rate
46%
12 mo avg
↓10%
from prior 12 mo
Avg daily rate
A$237
12 mo avg
↑22%
from prior 12 mo
Lead time
32 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
A$75
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect Maryborough market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +$14,025 | — | — |
| Pool | 🔒 7• (••%) | 🔒 +$6••• (+••%) | 🔒 $6•••• | 🔒 $5•••• |
| Hot Tub | 🔒 4• (••%) | 🔒 +$6••• (+••%) | 🔒 $6•••• | 🔒 $5•••• |
| Internet | 🔒 2•• (••%) | 🔒 +$3••• (+•%) | 🔒 $5•••• | 🔒 $5•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.1 nights)
Studio (3.8 nights)
4+ bedrooms (3.7 nights)
2 bedrooms (3.5 nights)
1 bedroom (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (A$121)
3 bedrooms (A$90)
2 bedrooms (A$62)
Studio (A$55)
1 bedroom (A$31)
Professional host share
Professionally managed (56%)
Independent hosts (44%)
Over the 12 months ending September 2026, the Maryborough market averaged 354 active Airbnb and VRBO listings, up 0% from a year earlier.
An average Maryborough listing earns A$39K/year. High-performing listings earn A$74K, while low-performing listings earn A$15K.
Average occupancy in Maryborough is 43%, producing RevPAR of A$76 per available night.
4+ bedroom listings generate the highest average annual revenue in Maryborough, at A$49K.
Rules vary across Maryborough. Maryborough: Lenient. No specific STR regulations beyond general planning schemes. Minimal enforcement, hosts operate freely under existing accommodation rules. Hervey Bay: Lenient. Part of Fraser Coast Regional Council, no dedicated STR permits required. Standard development approval if property use changes. Light enforcement, market operates openly. Bundaberg: Lenient. No STR-specific licensing or registration. Must comply with general planning/zoning. Minimal enforcement, hosts list properties without restrictions. Verify requirements for the property's jurisdiction.
The Maryborough Airbnb and VRBO market appears broadly balanced. Supply has grown 0% year-over-year, while RevPAR has increased 2%, showing no clear supply-demand imbalance.
RevPAR is highest in September and April; it is lowest in February and March.
The most common amenities are TV (94%), Kitchen (94%), Washing Machine (90%). The strongest positive revenue associations are Washing Machine (+49%), Bbq (+29%), Pool (+13%).
Average daily rate in Maryborough is A$253, up 17% year-over-year. Rates peak in September and are lowest in November.
Guests in Maryborough book an average of 31 days in advance, down 10% from last year. Booking windows range from 26 days for 1-bedroom listings to 38 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 27% higher than weekday occupancy.
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