Falls Creek, AU
Part of the Alpine Shire market area
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Overview
Annual Rev
A$65.3k
12 mo avg
↓9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
A$441
12 mo avg
↑6%
from prior 12 mo
Lead time
40 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
A$132
12 mo avg
↓11%
from prior 12 mo
Methodology note: Figures reflect Alpine Shire market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Ski | — | +$39,277 | — | — |
| Lake Access | 🔒 1• (•%) | 🔒 +$3•••• (+••%) | 🔒 $1••••• | 🔒 $7•••• |
| TV | 🔒 7•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $7•••• | 🔒 $5•••• |
| Pool | 🔒 5• (•%) | 🔒 +$1•••• (+••%) | 🔒 $8•••• | 🔒 $7•••• |
| Sauna | 🔒 1• (•%) | 🔒 +$1•••• (+••%) | 🔒 $8•••• | 🔒 $7•••• |
| EV Charger | 🔒 2• (•%) | 🔒 +$7••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Hot Tub | 🔒 4• (•%) | 🔒 +$3••• (+•%) | 🔒 $7•••• | 🔒 $7•••• |
| Barbecue | 🔒 5•• (••%) | 🔒 +$1••• (+•%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (4.0 nights)
4+ bedrooms (3.9 nights)
3 bedrooms (3.8 nights)
Studio (3.7 nights)
2 bedrooms (3.6 nights)
Cleaning fee by bedroom
4+ bedrooms (A$143)
3 bedrooms (A$83)
1 bedroom (A$58)
2 bedrooms (A$58)
Studio (A$36)
Professional host share
Professionally managed (72%)
Independent hosts (28%)
Over the 12 months ending August 2026, the Alpine Shire market averaged 1,111 active Airbnb and VRBO listings, up 1% from a year earlier and down 10% over two years.
An average Alpine Shire listing earns A$53K/year. High-performing listings earn A$98K, while low-performing listings earn A$30K.
Average occupancy in Alpine Shire is 31%, producing RevPAR of A$112 per available night.
4+ bedroom listings generate the highest average annual revenue in Alpine Shire, at A$78K.
Rules vary across Alpine Shire. Bright: Lenient. Alpine Shire registration required, planning permits for some zones. Light enforcement, many operate informally. Mount Hotham: Lenient. Alpine Shire registration, resort zoning allows STRs. Minimal enforcement, widespread operation. Falls Creek: Moderate. Alpine Shire registration, resort lease compliance required. Moderate enforcement through resort management. Mount Beauty: Lenient. Alpine Shire registration needed, zoning compliance. Light enforcement, hosts commonly operate without full compliance. Verify requirements for the property's jurisdiction.
The Alpine Shire Airbnb and VRBO market appears broadly balanced. Supply has grown 1% year-over-year, while RevPAR has decreased 1%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in October and February.
The most common amenities are TV (97%), Kitchen (96%), Heating (91%). The strongest positive revenue associations are TV (+23%), Pool (+19%), Hot Tub (+5%).
Average daily rate in Alpine Shire is A$436, up 10% year-over-year. Rates peak in July and are lowest in November.
Guests in Alpine Shire book an average of 39 days in advance, down 10% from last year. Booking windows range from 34 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 70% higher than weekday occupancy.