East London
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Overview
Annual Rev
R118k
12 mo avg
↓13%
from prior 12 mo
Occupancy rate
20%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
R1,075
12 mo avg
↑14%
from prior 12 mo
Lead time
17 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
R250
12 mo avg
↓23%
from prior 12 mo
Methodology note: Figures reflect East London market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +R 286,213 | — | — |
| Pool | 🔒 3• (••%) | 🔒 +R 1••••• (+•••%) | 🔒 R 3••••• | 🔒 R 1••••• |
| Pets Allowed | 🔒 3• (••%) | 🔒 +R 1••••• (+••%) | 🔒 R 3••••• | 🔒 R 2••••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +R 4•••• (+••%) | 🔒 R 2••••• | 🔒 R 2••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (7.4 nights)
3 bedrooms (5.6 nights)
1 bedroom (4.9 nights)
2 bedrooms (4.0 nights)
Cleaning fee by bedroom
4+ bedrooms (ZAR 17)
3 bedrooms (ZAR 15)
2 bedrooms (ZAR 13)
1 bedroom (ZAR 11)
Professional host share
Professionally managed (53%)
Independent hosts (47%)
Over the 12 months ending August 2026, the East London market averaged 614 active Airbnb and VRBO listings, up 10% from a year earlier and up 41% over two years.
An average East London listing earns R95K/year. High-performing listings earn R228K, while low-performing listings earn R28K.
Average occupancy in East London is 21%, producing RevPAR of R212 per available night.
4+ bedroom listings generate the highest average annual revenue in East London, at R129K.
Rules vary across East London. I don't have reliable current data on short-term rental regulations specifically for East London, South Africa. Regulations vary significantly by municipality in South Africa, and enforcement information is not readily available in my training data. For accurate information, I recommend contacting the Buffalo City Metropolitan Municipality directly or consulting a local property attorney familiar with current STR regulations in East London. Verify requirements for the property's jurisdiction.
The East London Airbnb and VRBO market is becoming more competitive. Supply has grown 10% year-over-year, while RevPAR has decreased 5%, suggesting supply is outpacing demand.
RevPAR is highest in December and April; it is lowest in November and February.
The most common amenities are Kitchen (98%), TV (97%), Parking (96%). The strongest positive revenue associations are Pool (+73%), Washing Machine (+68%), Pets Allowed (+43%).
Average daily rate in East London is R1K, up 17% year-over-year. Rates peak in December and are lowest in September.
Guests in East London book an average of 17 days in advance, down 15% from last year. Booking windows range from 16 days for 1-bedroom listings to 23 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 21% higher than weekday occupancy.