East London

As of June 2026, East London has 572 active Airbnb and VRBO listings. This represents a 1% increase from the previous year.

The average Airbnb or VRBO in East London generates R93K per year. High-performing properties earn R223K/year, while low-performing properties earn R25K/year. This significant performance variance suggests that revenue potential is heavily concentrated in specific listings, as stagnant supply levels struggle against a double-digit decline in overall market earnings.

Airbnb and VRBO can be profitable in East London. Average annual revenue is R93K with 21% occupancy. High-performing properties earn up to R223K/year. The gap between top earners and the average indicates that market profitability is currently fragmented, with only a segment of listings capturing sufficient demand to offset the broader downward trend in revenue.

The average occupancy rate for Airbnbs and VRBOs in East London is 21%. This occupancy level, combined with an average nightly rate of R1K, results in a RevPAR (revenue per available room) of R203 per day.

2-bedroom properties demonstrate the strongest performance in East London, with annual revenue of R120K. These properties balance operating costs and rental demand most effectively in the East London market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the East London area. I don't have reliable specific information about short-term rental regulations for East London to provide an accurate summary. East London could refer to the eastern boroughs of London, UK, or East London, South Africa, and regulations vary significantly by location and change frequently. To give you accurate information about permits, enforcement reality, and classification, I'd need clarification on which East London you're asking about, and you should verify current rules with local authorities. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The East London Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 1% year-over-year, while RevPAR has decreased 12%. This indicates balanced supply-demand dynamics. While supply remains stable, the drop in revenue per listing signals that existing inventory is facing intensified competition for a shrinking pool of guest spending.

Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is -64% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (February-November) when gaining traction is harder.

The most common amenities in East London listings include: Tv (98%), Kitchen (96%), Bbq (70%), Balcony (64%), Washing Machine (59%). Amenities that boost revenue the most include Pool, Washing Machine, Pets Allowed, with Pool properties earning approximately 86% more (R352K/year vs R189K/year).

Monthly estimated revenue per listing in East London over the last 12 months: May: R5K, June: R6K, July: R6K, August: R6K, September: R6K, October: R6K, November: R4K, December: R10K, January: R6K, February: R5K, March: R7K, April: R7K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in East London is R1K, up 19% year-over-year. By property size: 1-bedroom properties average R995/night, 2-bedroom properties average R1K/night, 3-bedroom properties average R2K/night, 4+ bedroom properties average R3K/night. Rates peak in December and are lowest in May.

Guests in East London book an average of 17 days in advance, down 26% from last year. By property size: 1-bedroom: 16 days, 2-bedroom: 22 days, 3-bedroom: 19 days, 4+ bedroom: 23 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the East London Airbnb and VRBO market has seen the following changes: supply grew 1%, revenue per listing decreased 12%, occupancy fell 19%, average nightly rates increased 19%, and lead time decreased 26%. These metrics suggest a shift toward shorter booking windows and higher pricing, which has inadvertently compressed overall occupancy and unit-level performance.

In East London, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Monday. Weekends show 21% higher occupancy than weekdays.