St. Thomas & St. John

As of May 2026, St. Thomas, St. John have 3,631 active Airbnb and VRBO listings. This represents a 1% decrease from the previous year.

The average Airbnb or VRBO in St. Thomas & St. John generates $75K per year. High-performing properties earn $209K/year, while low-performing properties earn $32K/year. This massive revenue variance suggests that earnings are heavily skewed by property tier, indicating that market entry requires careful analysis of asset-specific performance rather than relying on regional averages.

Airbnb and VRBO can be profitable in St. Thomas & St. John. Average annual revenue is $75K with 37% occupancy. High-performing properties earn up to $209K/year. The 37% occupancy rate alongside significant revenue upside demonstrates a market where yield is driven by premium pricing power rather than high-volume utilization.

The average occupancy rate for Airbnbs and VRBOs in St. Thomas & St. John is 37%. This occupancy level, combined with an average nightly rate of $534, results in a RevPAR (revenue per available room) of $149 per day.

4+ bedroom properties demonstrate the strongest performance in St. Thomas & St. John, with annual revenue of $173K. These properties balance operating costs and rental demand most effectively in the St. Thomas & St. John market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the St. Thomas & St. John area. St. Thomas: Lenient. No specific STR permits required, general business license needed. Minimal zoning restrictions, no owner-occupancy rules. Light enforcement, many unlicensed operators. St. John: Lenient. Business license and accommodations tax registration required. No owner-occupancy mandates or rental caps. Minimal enforcement, widespread unpermitted operations common. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The St. Thomas & St. John Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 1% year-over-year, while RevPAR has increased 3%. This indicates balanced supply-demand dynamics. The slight contraction in inventory against rising revenue per listing reflects a stable market environment where existing operators face less pressure from new market entrants.

Launch around December, 2-3 months before peak winter season (March peaks). This pre-peak timing lets you build reviews when competition is 41% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (August-September) when gaining traction is harder.

The most common amenities in St. Thomas & St. John listings include: Air Conditioning (97%), Kitchen (93%), Balcony (76%), Tv (68%), Pool (67%). Amenities that boost revenue the most include Hot Tub, Washing Machine, Air Conditioning, with Hot Tub properties earning approximately 62% more ($151K/year vs $93K/year).

Monthly estimated revenue per listing in St. Thomas & St. John over the last 12 months: May: $4K, June: $4K, July: $4K, August: $3K, September: $1K, October: $2K, November: $3K, December: $5K, January: $6K, February: $6K, March: $9K, April: $7K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in St. Thomas & St. John is $534, up 18% year-over-year. By property size: 1-bedroom properties average $312/night, 2-bedroom properties average $546/night, 3-bedroom properties average $842/night, 4+ bedroom properties average $1K/night. Rates peak in January and are lowest in September.

Guests in St. Thomas & St. John book an average of 46 days in advance, down 13% from last year. By property size: 1-bedroom: 44 days, 2-bedroom: 47 days, 3-bedroom: 52 days, 4+ bedroom: 66 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the St. Thomas & St. John Airbnb and VRBO market has seen the following changes: supply declined 1%, revenue per listing increased 3%, occupancy fell 2%, average nightly rates increased 18%, and lead time decreased 13%. These shifts reveal a transition toward shorter booking windows and higher price points, signaling that travelers are booking more impulsively at elevated costs.

In St. Thomas & St. John, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Sunday. Weekends show 7% higher occupancy than weekdays.