Maldonado
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Overview
Annual Rev
UY$790.7k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
UY$8,058
12 mo avg
↑21%
from prior 12 mo
Lead time
24 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
UY$1,713
12 mo avg
↓14%
from prior 12 mo
Methodology note: Figures reflect Maldonado market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Lake Access | — | +$1,036,619 | — | — |
| EV Charger | 🔒 2• (•%) | 🔒 +$6••••• (+••%) | 🔒 $2•••••• | 🔒 $1•••••• |
| Bicycles | 🔒 5• (•%) | 🔒 +$4••••• (+••%) | 🔒 $1•••••• | 🔒 $1•••••• |
| Pool | 🔒 7•• (••%) | 🔒 +$4••••• (+••%) | 🔒 $1•••••• | 🔒 $1•••••• |
| Barbecue | 🔒 9•• (••%) | 🔒 +$3••••• (+••%) | 🔒 $1•••••• | 🔒 $1•••••• |
| Parking | 🔒 1••• (••%) | 🔒 +$2••••• (+••%) | 🔒 $1•••••• | 🔒 $1•••••• |
| Hot Tub | 🔒 2•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $1•••••• | 🔒 $1•••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (9.8 nights)
4+ bedrooms (8.8 nights)
2 bedrooms (8.1 nights)
1 bedroom (7.7 nights)
Cleaning fee by bedroom
4+ bedrooms (UYU 108)
3 bedrooms (UYU 68)
2 bedrooms (UYU 43)
1 bedroom (UYU 35)
Professional host share
Professionally managed (74%)
Independent hosts (26%)
Over the 12 months ending August 2026, the Maldonado market averaged 5,566 active Airbnb and VRBO listings, down 5% from a year earlier and up 29% over two years.
An average Maldonado listing earns UYU511K/year. High-performing listings earn UYU1.5M, while low-performing listings earn UYU262K.
Average occupancy in Maldonado is 24%, producing RevPAR of UYU1K per available night.
4+ bedroom listings generate the highest average annual revenue in Maldonado, at UYU1.1M.
Rules vary across Maldonado. Punta del Este: Lenient. No specific STR registration required, general tourism business rules apply. Minimal enforcement, widespread operation without formal compliance. Maldonado: Lenient. Same departmental regulations as Punta del Este, basic tax registration recommended. Light enforcement, hosts commonly operate informally. La Barra: Lenient. No distinct STR framework, falls under Maldonado department rules. Minimal oversight, market operates largely unregulated with informal rentals common. Verify requirements for the property's jurisdiction.
The Maldonado Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 5% year-over-year, while RevPAR has increased 3%, suggesting demand is outpacing available supply.
RevPAR is highest in January and February; it is lowest in August and October.
The most common amenities are Kitchen (99%), TV (95%), Parking (95%). The strongest positive revenue associations are Washing Machine (+60%), Parking (+46%), Pool (+32%).
Average daily rate in Maldonado is UYU8K, up 20% year-over-year. Rates peak in January and are lowest in August.
Guests in Maldonado book an average of 24 days in advance, down 13% from last year. Booking windows range from 23 days for 1-bedroom listings to 30 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 24% higher than weekday occupancy.