Wolfe County, KY
Unlock the data for all Markets
Overview
Annual Rev
$42.8k
12 mo avg
↑0%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
$243
12 mo avg
↑16%
from prior 12 mo
Lead time
34 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
$90
12 mo avg
↑0%
from prior 12 mo
Methodology note: Figures reflect Wolfe County market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +28% $11,986/yr |
| Sauna | 🔒 +2•% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.6 nights)
3 bedrooms (3.9 nights)
1 bedroom (3.7 nights)
4+ bedrooms (3.5 nights)
Cleaning fee by bedroom
4+ bedrooms ($154)
3 bedrooms ($94)
2 bedrooms ($72)
1 bedroom ($58)
Professional host share
Professionally managed (76%)
Independent hosts (24%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Wolfe County going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending August 2026, the Wolfe County market averaged 2,597 active Airbnb and VRBO listings, up 24% from a year earlier and up 111% over two years.
An average Wolfe County listing earns $34K/year. High-performing listings earn $73K, while low-performing listings earn $16K.
Median Wolfe County home prices by size are 1-bedroom $92K, 2-bedroom $116K, 3-bedroom $172K, and 4+ bedroom $234K.
Average gross yield is 27%, reaching 58% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Wolfe County is 29%, producing RevPAR of $73 per available night.
2-bedroom listings have the highest average gross yield at 28%. They average $31K/year in revenue against a $116K median purchase price.
Rules vary across Wolfe County. Lexington: Moderate. Business license required, zoning restrictions apply, safety inspections needed. Enforcement is moderate with complaint-driven action. Red River Gorge (unincorporated): Lenient. No specific STR regulations in unincorporated areas. Minimal county oversight, hosts operate freely. Natural Bridge (unincorporated): Lenient. Falls under Powell County with no STR-specific rules. No permit requirements, minimal enforcement exists. Verify requirements for the property's jurisdiction.
The Wolfe County Airbnb and VRBO market appears broadly balanced. Supply has grown 24% year-over-year, while RevPAR has increased 1%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (99%), Heating (95%), Kitchen (94%). The strongest positive revenue associations are Air Conditioning (+40%), Hot Tub (+30%), Washing Machine (+13%).
Average daily rate in Wolfe County is $251, up 17% year-over-year. Rates peak in July and are lowest in February.
Guests in Wolfe County book an average of 33 days in advance, down 11% from last year. Booking windows range from 29 days for 1-bedroom listings to 45 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 97% higher than weekday occupancy.