Windham County, CT
Unlock the data for all Markets
Overview
Annual Rev
$37.4k
12 mo avg
↑11%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $2••
12 mo avg
••.•%
from prior 12 mo
Lead time
33 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
$70
12 mo avg
↓14%
from prior 12 mo
Methodology note: Figures reflect Windham County market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Lake Access | 32 (24%) | +$14,450 (+36%) | $54,882 | $40,432 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (6.2 nights)
4+ bedrooms (6.1 nights)
Studio (4.5 nights)
2 bedrooms (4.3 nights)
3 bedrooms (4.2 nights)
Cleaning fee by bedroom
4+ bedrooms ($158)
3 bedrooms ($119)
2 bedrooms ($93)
Studio ($64)
1 bedroom ($58)
Professional host share
Independent hosts (53%)
Professionally managed (47%)
As of May 2026, Putnam, Willimantic, Danielson have 168 active Airbnb and VRBO listings. This represents a 11% decrease from the previous year.
The average Airbnb or VRBO in Windham County generates $31K per year. High-performing properties earn $60K/year, while low-performing properties earn $14K/year. The massive earnings spread suggests that market performance is highly polarized, with revenue concentrated among a select group of operators despite an overall contraction in total market earnings.
Average home prices in Windham County vary by property size: 1-bedroom properties cost approximately $224K, 2-bedroom homes average $320K, 3-bedroom properties are around $401K, and 4+ bedroom homes average $467K. These prices reflect median home values across the Putnam, Willimantic, Danielson area.
Airbnb and VRBO can be profitable in Windham County, with an average gross yield of 8% across all properties. High-performing properties achieve yields up to 16%, which is considered top for short-term rental investment. This yield disparity indicates that while the market baseline is modest, top-tier assets capture significant value even as overall revenue decreases.
The average occupancy rate for Airbnbs and VRBOs in Windham County is 36%. This occupancy level, combined with an average nightly rate of $228, results in a RevPAR (revenue per available room) of $56 per day.
2-bedroom properties demonstrate the strongest performance in Windham County, with an average gross yield of 11% and annual revenue of $36K. These properties balance purchase price ($320K), operating costs, and rental demand most effectively in the Windham County market.
Short-term rental regulations vary by jurisdiction in the Windham County area. I don't have reliable, current data on short-term rental regulations or enforcement realities for Putnam, Willimantic, and Danielson, Connecticut. These are smaller municipalities where STR rules may be handled at the town level (Putnam Town, Windham for Willimantic, Killingly for Danielson) with limited public documentation of enforcement practices. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Windham County Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 11% year-over-year, while RevPAR has decreased 34%. This indicates balanced supply-demand dynamics. The simultaneous drop in supply and revenue suggests the market is shedding underperforming units, attempting to reach a new equilibrium amidst broader demand compression.
Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -15% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.
The most common amenities in Windham County listings include: Kitchen (97%), Air Conditioning (94%), Tv (85%), Heating (73%), Private Yard (53%). Amenities that boost revenue the most include Lake Access, Bbq, Washing Machine, with Lake Access properties earning approximately 35% more ($54K/year vs $40K/year).
Monthly estimated revenue per listing in Windham County over the last 12 months: May: $2K, June: $2K, July: $2K, August: $2K, September: $2K, October: $2K, November: $2K, December: $2K, January: $978, February: $997, March: $1K, April: $2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Windham County is $228, up 15% year-over-year. By property size: 1-bedroom properties average $153/night, 2-bedroom properties average $209/night, 3-bedroom properties average $306/night, 4+ bedroom properties average $444/night. Rates peak in August and are lowest in January.
Guests in Windham County book an average of 32 days in advance, down 18% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 33 days, 3-bedroom: 33 days, 4+ bedroom: 37 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Windham County Airbnb and VRBO market has seen the following changes: supply declined 11%, revenue per listing decreased 34%, occupancy fell 15%, average nightly rates increased 15%, and lead time decreased 18%. These metrics reveal a shift toward shorter booking windows and higher prices, signaling a more transactional, last-minute visitor profile.
In Windham County, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 56% higher occupancy than weekdays.