Watertown

As of May 2026, Watertown has 679 active Airbnb and VRBO listings. This represents a 2% decrease from the previous year.

The average Airbnb or VRBO in Watertown generates $21K per year. High-performing properties earn $44K/year, while low-performing properties earn $11K/year. The massive earnings gap suggests that a narrow segment of listings effectively captures the limited demand, while the majority of the market struggles to maintain occupancy amidst a 44% revenue contraction.

Average home prices in Watertown vary by property size: 1-bedroom properties cost approximately $102K, 2-bedroom homes average $186K, 3-bedroom properties are around $224K, and 4+ bedroom homes average $239K. These prices reflect median home values across the Watertown area.

Airbnb and VRBO can be profitable in Watertown, with an average gross yield of 10% across all properties. High-performing properties achieve yields up to 20%, which is considered top for short-term rental investment. This yield disparity indicates that while market-wide revenue has dropped, top-tier units maintain significant leverage to remain lucrative despite stagnant supply levels.

The average occupancy rate for Airbnbs and VRBOs in Watertown is 26%. This occupancy level, combined with an average nightly rate of $254, results in a RevPAR (revenue per available room) of $36 per day.

1-bedroom properties demonstrate the strongest performance in Watertown, with an average gross yield of 13% and annual revenue of $13K. These properties balance purchase price ($102K), operating costs, and rental demand most effectively in the Watertown market.

Short-term rental regulations vary by jurisdiction in the Watertown area. I need to clarify which Watertown you're asking about, as there are multiple cities with this name in the United States: - Watertown, New York - Watertown, Massachusetts - Watertown, South Dakota - Watertown, Wisconsin - Watertown, Connecticut Could you please specify which Watertown you need information about? Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Watertown Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 2% year-over-year, while RevPAR has decreased 44%. This indicates balanced supply-demand dynamics. The simultaneous decline in both supply and revenue suggests that demand is contracting at a rate that offsets potential gains from the reduced competition.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 9% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-March) when gaining traction is harder.

The most common amenities in Watertown listings include: Kitchen (97%), Air Conditioning (87%), Tv (84%), Heating (63%), Washing Machine (62%). Amenities that boost revenue the most include Hot Tub, Washing Machine, Internet, with Hot Tub properties earning approximately 44% more ($64K/year vs $44K/year).

Monthly estimated revenue per listing in Watertown over the last 12 months: May: $1K, June: $2K, July: $2K, August: $3K, September: $2K, October: $1K, November: $481, December: $543, January: $373, February: $504, March: $350, April: $537. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Watertown is $254, up 10% year-over-year. By property size: 1-bedroom properties average $154/night, 2-bedroom properties average $213/night, 3-bedroom properties average $268/night, 4+ bedroom properties average $447/night. Rates peak in December and are lowest in March.

Guests in Watertown book an average of 34 days in advance, down 24% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 32 days, 3-bedroom: 34 days, 4+ bedroom: 42 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Watertown Airbnb and VRBO market has seen the following changes: supply declined 2%, revenue per listing decreased 44%, occupancy fell 14%, average nightly rates increased 10%, and lead time decreased 24%. These metrics show that hosts are attempting to offset lower demand with higher pricing, though this strategy has not prevented an occupancy slide.

In Watertown, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 42% higher occupancy than weekdays.