Visalia

As of May 2026, Visalia, Fresno, Sequoia National Park have 1,122 active Airbnb and VRBO listings. This represents a 7% decrease from the previous year.

The average Airbnb or VRBO in Visalia generates $54K per year. High-performing properties earn $116K/year, while low-performing properties earn $23K/year. This wide revenue variance suggests that earnings are heavily polarized, likely driven by specific property attributes or operational models rather than market-wide averages.

Average home prices in Visalia vary by property size: 1-bedroom properties cost approximately $0, 2-bedroom homes average $257K, 3-bedroom properties are around $336K, and 4+ bedroom homes average $391K. These prices reflect median home values across the Visalia, Fresno, Sequoia National Park area.

Airbnb and VRBO can be profitable in Visalia, with an average gross yield of 15% across all properties. High-performing properties achieve yields up to 33%, which is considered top for short-term rental investment. The gap between average and top yields highlights a significant ceiling for efficiency in a market with declining supply.

The average occupancy rate for Airbnbs and VRBOs in Visalia is 38%. This occupancy level, combined with an average nightly rate of $316, results in a RevPAR (revenue per available room) of $102 per day.

4+ bedroom properties demonstrate the strongest performance in Visalia, with an average gross yield of 22% and annual revenue of $86K. These properties balance purchase price ($391K), operating costs, and rental demand most effectively in the Visalia market.

Short-term rental regulations vary by jurisdiction in the Visalia area. Visalia: Lenient. No specific STR regulations or permit requirements. Operates under general business license and zoning rules. Minimal enforcement. Fresno: Moderate. Business tax certificate required, conditional use permit in some zones, safety inspections. Moderate enforcement with complaint-driven action. Sequoia National Park: Strict. No private STRs allowed within park boundaries. National Park Service actively enforces. Limited permitted lodging only through concessionaires. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Visalia Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 7% year-over-year, while RevPAR has decreased 7%. This indicates balanced supply-demand dynamics, where the contraction in listings is mirroring the softening revenue environment, preventing a supply glut.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 35% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (December-January) when gaining traction is harder.

The most common amenities in Visalia listings include: Air Conditioning (98%), Kitchen (96%), Tv (87%), Washing Machine (74%), Heating (71%). Amenities that boost revenue the most include Hot Tub, Ev Charger, Washing Machine, with Hot Tub properties earning approximately 60% more ($83K/year vs $52K/year).

Monthly estimated revenue per listing in Visalia over the last 12 months: May: $3K, June: $4K, July: $4K, August: $4K, September: $3K, October: $3K, November: $3K, December: $3K, January: $2K, February: $2K, March: $3K, April: $4K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Visalia is $316, up 26% year-over-year. By property size: 1-bedroom properties average $216/night, 2-bedroom properties average $281/night, 3-bedroom properties average $331/night, 4+ bedroom properties average $532/night. Rates peak in July and are lowest in January.

Guests in Visalia book an average of 32 days in advance, down 20% from last year. By property size: 1-bedroom: 28 days, 2-bedroom: 34 days, 3-bedroom: 32 days, 4+ bedroom: 35 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Visalia Airbnb and VRBO market has seen the following changes: supply declined 7%, revenue per listing decreased 7%, occupancy fell 12%, average nightly rates increased 26%, and lead time decreased 20%. These figures reflect a shift toward a high-rate, low-volume model as hosts attempt to offset occupancy declines.

In Visalia, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 53% higher occupancy than weekdays.