Tallahassee, FL
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Annual revenue (actual)
$31.3k
12 mo avg
↓3%
from prior 12 mo
Occupancy rate
36%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
$221
12 mo avg
↑16%
from prior 12 mo
Gross yield
12.1%
Current potential
↓0.0 pts
vs prior-year prices
Lead time
29 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
$68
12 mo avg
↑3%
from prior 12 mo
Methodology note: Figures reflect Tallahassee market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Lake Talquin & Southwest Leon | $44.1K 15 listings | 21.3% 15 listings |
| Quincy & Western Big Bend | $34.1K 30 listings | 19.0% 30 listings |
| FSU, CollegeTown & West Tallahassee | $27.1K 102 listings | 17.5% 102 listings |
| Northwest Tallahassee & Lake Jackson | $26.4K 118 listings | 15.9% 118 listings |
| Downtown & Central Southside | $27.3K 70 listings | 13.2% 70 listings |
Data as of 2026-10-06
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Gym | +18% $5,637/yr |
| Hot Tub | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (6.4 nights)
3 bedrooms (5.7 nights)
2 bedrooms (5.1 nights)
1 bedroom (5.0 nights)
4+ bedrooms (4.9 nights)
Cleaning fee by bedroom
4+ bedrooms ($204)
3 bedrooms ($148)
2 bedrooms ($107)
1 bedroom ($62)
Studio ($50)
Professional host share
Independent hosts (54%)
Professionally managed (46%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Tallahassee going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Tallahassee market averaged 1,541 active Airbnb and VRBO listings, up 8% from a year earlier and up 59% over two years.
An average Tallahassee listing earns $29K/year. High-performing listings earn $64K, while low-performing listings earn $10K.
Median Tallahassee home prices by size are 1-bedroom $149K, 2-bedroom $163K, 3-bedroom $248K, and 4+ bedroom $331K.
Average occupancy in Tallahassee is 31%, producing RevPAR of $65 per available night.
Rules vary across Tallahassee. Tallahassee: Moderate. Business tax receipt and state registration required. No owner-occupancy rules. Zoning restrictions in some residential areas. Moderate enforcement through complaints. Panama City Beach: Lenient. Business tax receipt and state registration required. No density limits or owner-occupancy rules. Enforcement is complaint-driven and light despite high STR volume. St. George Island: Moderate. Business tax receipt, state registration, and local permit required. No owner-occupancy mandates. Enforcement focuses on tax compliance and noise complaints. Verify requirements for the property's jurisdiction.
The Tallahassee Airbnb and VRBO market appears broadly balanced. Supply has grown 8% year-over-year, while RevPAR has increased 4%, showing no clear supply-demand imbalance.
RevPAR is highest in October and September; it is lowest in January and December.
The most common amenities are Air Conditioning (100%), Internet (99%), TV (98%). The strongest positive revenue associations are Washing Machine (+57%), Bbq (+30%), TV (+15%).
Average daily rate in Tallahassee is $247, up 18% year-over-year. Rates peak in October and are lowest in January.
Guests in Tallahassee book an average of 30 days in advance, up 2% from last year. Booking windows range from 25 days for 1-bedroom listings to 34 days for 4+ bedroom listings.
Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 44% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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