Talbot County, MD
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Overview
Annual Rev
$64.5k
12 mo avg
↓3%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
$478
12 mo avg
↑14%
from prior 12 mo
Lead time
38 days
12 mo avg
↓11 days
from prior 12 mo
Revpar
$121
12 mo avg
↓16%
from prior 12 mo
Methodology note: Figures reflect Talbot County market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Pool | +15% $9,674/yr |
| Hot Tub | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +2% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.2 nights)
1 bedroom (5.8 nights)
4+ bedrooms (5.3 nights)
2 bedrooms (4.0 nights)
Cleaning fee by bedroom
4+ bedrooms ($328)
3 bedrooms ($184)
2 bedrooms ($112)
1 bedroom ($88)
Professional host share
Professionally managed (55%)
Independent hosts (45%)
Housing market signals
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Over the 12 months ending August 2026, the Talbot County market averaged 481 active Airbnb and VRBO listings, up 7% from a year earlier and up 33% over two years.
An average Talbot County listing earns $58K/year. High-performing listings earn $126K, while low-performing listings earn $26K.
Median Talbot County home prices by size are 2-bedroom $354K, 3-bedroom $428K, and 4+ bedroom $610K.
Average gross yield is 11%, reaching 23% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Talbot County is 28%, producing RevPAR of $111 per available night.
2-bedroom listings have the highest average gross yield at 14%. They average $46K/year in revenue against a $354K median purchase price.
Rules vary across Talbot County. St. Michaels: Moderate. Permit required, 10% cap on dwelling units, owner must be present or have local agent. Enforcement exists but limited resources mean some operate without permits. Easton: Lenient. Business license required, basic zoning compliance. Light enforcement, many hosts operate informally without issues. Oxford: Moderate. Permit required, owner-occupancy preferred but not mandatory, density concerns monitored. Enforcement sporadic, complaint-driven rather than proactive. Verify requirements for the property's jurisdiction.
The Talbot County Airbnb and VRBO market appears broadly balanced. Supply has grown 7% year-over-year, while RevPAR has decreased 9%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in February and January.
The most common amenities are Air Conditioning (99%), Kitchen (98%), Internet (96%). The strongest positive revenue associations are Washing Machine (+95%), Pool (+77%), Bbq (+54%).
Average daily rate in Talbot County is $526, up 13% year-over-year. Rates peak in July and are lowest in February.
Guests in Talbot County book an average of 41 days in advance, down 13% from last year. Booking windows range from 34 days for 1-bedroom listings to 44 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 66% higher than weekday occupancy.