Starkville, MS
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Overview
Annual Rev
$24.5k
12 mo avg
↓6%
from prior 12 mo
Occupancy rate
20%
12 mo avg
↓8%
from prior 12 mo
Avg daily rate
$199
12 mo avg
↑19%
from prior 12 mo
Lead time
24 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
$52
12 mo avg
↓7%
from prior 12 mo
Methodology note: Figures reflect Starkville market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +17% $4,157/yr |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +4% · $•••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +4% · $•••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (7.6 nights)
3 bedrooms (6.8 nights)
4+ bedrooms (5.1 nights)
1 bedroom (4.2 nights)
Cleaning fee by bedroom
4+ bedrooms ($200)
3 bedrooms ($123)
2 bedrooms ($86)
1 bedroom ($59)
Professional host share
Professionally managed (55%)
Independent hosts (45%)
Housing market signals
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Over the 12 months ending August 2026, the Starkville market averaged 640 active Airbnb and VRBO listings, up 29% from a year earlier and up 186% over two years.
An average Starkville listing earns $23K/year. High-performing listings earn $52K, while low-performing listings earn $10K.
Median Starkville home prices by size are 1-bedroom $15K, 2-bedroom $91K, 3-bedroom $143K, and 4+ bedroom $209K.
Average gross yield is 16%, reaching 36% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Starkville is 25%, producing RevPAR of $48 per available night.
1-bedroom listings have the highest average gross yield at 77%. They average $12K/year in revenue against a $15K median purchase price.
Rules vary across Starkville. Starkville: Moderate. Business license required, zoning compliance needed. Standard enforcement through complaints. Oxford: Lenient. No specific STR regulations beyond general business license. Minimal oversight, complaint-driven only. Tupelo: Lenient. Basic business license required, standard zoning rules apply. Light enforcement, primarily complaint-based. Verify requirements for the property's jurisdiction.
The Starkville Airbnb and VRBO market shows signs of oversaturation. Supply has grown 29% year-over-year, while RevPAR has decreased 6%, suggesting supply is outpacing demand.
RevPAR is highest in September and May; it is lowest in January and December.
The most common amenities are Air Conditioning (99%), TV (96%), Internet (94%). The strongest positive revenue associations are Washing Machine (+69%), TV (+48%), Parking (+19%).
Average daily rate in Starkville is $221, up 20% year-over-year. Rates peak in May and are lowest in January.
Guests in Starkville book an average of 25 days in advance, down 13% from last year. Booking windows range from 21 days for 1-bedroom listings to 27 days for 3-bedroom listings.
Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 56% higher than weekday occupancy.