St Ignace, MI
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Overview
Annual Rev
$35k
12 mo avg
↑0%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $2••
12 mo avg
••.•%
from prior 12 mo
Lead time
40 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
$65
12 mo avg
↓23%
from prior 12 mo
Methodology note: Figures reflect St Ignace market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 32 (5%) | +$12,904 (+31%) | $54,573 | $41,669 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (6.6 nights)
4+ bedrooms (5.9 nights)
3 bedrooms (5.8 nights)
Studio (5.0 nights)
1 bedroom (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms ($174)
3 bedrooms ($124)
2 bedrooms ($93)
1 bedroom ($67)
Studio ($61)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
As of June 2026, St Ignace, Mackinac Island, Mackinaw City have 802 active Airbnb and VRBO listings. This represents a 12% increase from the previous year.
The average Airbnb or VRBO in St Ignace generates $29K per year. High-performing properties earn $57K/year, while low-performing properties earn $16K/year. The wide earnings gap suggests significant performance variance, where top-tier assets capture outsized revenue despite a 33% decline in market-wide income.
Average home prices in St Ignace vary by property size: 1-bedroom properties cost approximately $0, 2-bedroom homes average $0, 3-bedroom properties are around $208K, and 4+ bedroom homes average $0. These prices reflect median home values across the St Ignace, Mackinac Island, Mackinaw City area.
Airbnb and VRBO can be profitable in St Ignace, with an average gross yield of 14% across all properties. High-performing properties achieve yields up to 27%, which is considered top for short-term rental investment. This spread indicates that yield potential remains strong for top performers despite recent downward pressure on overall revenue.
The average occupancy rate for Airbnbs and VRBOs in St Ignace is 32%. This occupancy level, combined with an average nightly rate of $257, results in a RevPAR (revenue per available room) of $52 per day.
3-bedroom properties demonstrate the strongest performance in St Ignace, with an average gross yield of 16% and annual revenue of $33K. These properties balance purchase price ($208K), operating costs, and rental demand most effectively in the St Ignace market.
Short-term rental regulations vary by jurisdiction in the St Ignace area. St Ignace: Lenient. No specific STR regulations or permit requirements. Operates under general zoning and business license rules. Minimal enforcement. Mackinac Island: Moderate. Business license required, must comply with village zoning. No caps but limited by island's unique nature. Moderate enforcement given small community oversight. Mackinaw City: Lenient. No dedicated STR ordinance. General business license and zoning compliance expected. Light enforcement in practice. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The St Ignace Airbnb and VRBO market is currently showing increasingly competitive conditions. Supply has grown 12% year-over-year, while RevPAR has decreased 33%. This indicates growing competition requiring strong operations. The supply-demand imbalance signals a shift toward a buyer's market where excess inventory is pressuring unit-level revenue.
Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 90% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-April) when gaining traction is harder.
The most common amenities in St Ignace listings include: Kitchen (92%), Tv (78%), Washing Machine (64%), Heating (55%), Bbq (46%). Amenities that boost revenue the most include Hot Tub, Washing Machine, Internet, with Hot Tub properties earning approximately 37% more ($56K/year vs $41K/year).
Monthly estimated revenue per listing in St Ignace over the last 12 months: May: $1K, June: $2K, July: $3K, August: $3K, September: $2K, October: $2K, November: $755, December: $684, January: $1K, February: $1K, March: $795, April: $573. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in St Ignace is $257, up 18% year-over-year. By property size: 1-bedroom properties average $173/night, 2-bedroom properties average $221/night, 3-bedroom properties average $278/night, 4+ bedroom properties average $379/night. Rates peak in February and are lowest in December.
Guests in St Ignace book an average of 39 days in advance, down 21% from last year. By property size: 1-bedroom: 34 days, 2-bedroom: 36 days, 3-bedroom: 41 days, 4+ bedroom: 45 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, supply grew 12%, revenue decreased 33%, occupancy fell 16%, nightly rates rose 18%, and lead time dropped 21%. These metrics reflect a market struggling with oversupply, as hosts attempt to offset lower occupancy and shorter booking windows with higher nightly pricing.
In St Ignace, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 41% higher occupancy than weekdays.