Springfield, MO
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Annual revenue (actual)
$29.5k
12 mo avg
↑6%
from prior 12 mo
Occupancy rate
41%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
$171
12 mo avg
↑14%
from prior 12 mo
Gross yield
11.9%
Current potential
↓0.4 pts
vs prior-year prices
Lead time
30 days
12 mo avg
↑1 days
from prior 12 mo
Revpar
$60
12 mo avg
↑5%
from prior 12 mo
Methodology note: Figures reflect Springfield market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Central Springfield | $26.7K 122 listings | 17.4% 122 listings |
| Greater Springfield | $29.7K 153 listings | 14.6% 153 listings |
| Greene County Communities & Countryside | $31.8K 97 listings | 14.0% 97 listings |
| Ava & Eastern Ozarks | $19.1K 12 listings | 11.3% 12 listings |
| Ozark | $24.7K 43 listings | 10.2% 43 listings |
Data as of 2026-09-30
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Pool | +26% $7,664/yr |
| Hot Tub | 🔒 +2•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (5.1 nights)
3 bedrooms (5.1 nights)
2 bedrooms (4.7 nights)
4+ bedrooms (4.4 nights)
1 bedroom (3.9 nights)
Cleaning fee by bedroom
4+ bedrooms ($149)
3 bedrooms ($105)
Studio ($75)
2 bedrooms ($75)
1 bedroom ($56)
Professional host share
Professionally managed (53%)
Independent hosts (47%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Springfield going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Springfield market averaged 807 active Airbnb and VRBO listings, down 4% from a year earlier and up 30% over two years.
An average Springfield listing earns $30K/year. High-performing listings earn $51K, while low-performing listings earn $9K.
Median Springfield home prices by size are 1-bedroom $94K, 2-bedroom $202K, 3-bedroom $272K, and 4+ bedroom $370K.
Average occupancy in Springfield is 40%, producing RevPAR of $64 per available night.
Rules vary across Springfield. Springfield: Lenient. No specific STR regulations or permit requirements. Operates under general business licensing and zoning. Minimal enforcement. Branson: Moderate. Business license and sales tax permit required. No owner-occupancy rules. Some zoning restrictions in residential areas. Moderate enforcement given tourism focus. Joplin: Lenient. Basic business license needed, standard zoning compliance. No STR-specific regulations or caps. Light enforcement, hosts operate freely. Verify requirements for the property's jurisdiction.
The Springfield Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 4% year-over-year, while RevPAR has increased 15%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (100%), Heating (98%), Parking (97%). The strongest positive revenue associations are Washing Machine (+46%), Hot Tub (+40%), Bbq (+20%).
Average daily rate in Springfield is $182, up 14% year-over-year. Rates peak in June and are lowest in January.
Guests in Springfield book an average of 29 days in advance, up 2% from last year. Booking windows range from 25 days for 1-bedroom listings to 39 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 62% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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