Spencer, IA
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Overview
Annual Rev
$33.7k
12 mo avg
↑15%
from prior 12 mo
Occupancy rate
20%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
$299
12 mo avg
↑26%
from prior 12 mo
Lead time
38 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
$71
12 mo avg
↑5%
from prior 12 mo
Methodology note: Figures reflect Spencer market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +9% $3,030/yr |
| Heating | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (6.9 nights)
4+ bedrooms (5.7 nights)
3 bedrooms (5.6 nights)
2 bedrooms (5.5 nights)
Cleaning fee by bedroom
4+ bedrooms ($195)
3 bedrooms ($152)
2 bedrooms ($96)
1 bedroom ($50)
Professional host share
Professionally managed (53%)
Independent hosts (47%)
Housing market signals
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Over the 12 months ending August 2026, the Spencer market averaged 598 active Airbnb and VRBO listings, up 10% from a year earlier and up 101% over two years.
An average Spencer listing earns $30K/year. High-performing listings earn $69K, while low-performing listings earn $16K.
Median Spencer home prices by size are 1-bedroom $170K, 2-bedroom $140K, 3-bedroom $188K, and 4+ bedroom $245K.
Average gross yield is 14%, reaching 33% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Spencer is 23%, producing RevPAR of $66 per available night.
2-bedroom listings have the highest average gross yield at 14%. They average $24K/year in revenue against a $140K median purchase price.
Rules vary across Spencer. Spencer: Lenient. No specific STR regulations or permit requirements. Zoning rules apply but minimal enforcement observed. Spirit Lake: Lenient. Business license required, basic zoning compliance. Light enforcement, many operate informally. Okoboji: Lenient. No dedicated STR ordinance, standard business registration. Minimal oversight, popular tourist area with many active rentals. Verify requirements for the property's jurisdiction.
The Spencer Airbnb and VRBO market appears broadly balanced. Supply has grown 10% year-over-year, while RevPAR has increased 16%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in February and March.
The most common amenities are Air Conditioning (99%), Kitchen (97%), Internet (97%). The strongest positive revenue associations are Parking (+90%), Bbq (+53%), Heating (+41%).
Average daily rate in Spencer is $310, up 23% year-over-year. Rates peak in July and are lowest in February.
Guests in Spencer book an average of 37 days in advance, down 6% from last year. Booking windows range from 28 days for 1-bedroom listings to 43 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 75% higher than weekday occupancy.