San Diego, CA
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Overview
Annual Rev
$89.7k
12 mo avg
↑13%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↑1%
from prior 12 mo
Avg daily rate
$358
12 mo avg
↑11%
from prior 12 mo
Lead time
41 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
$177
12 mo avg
↑9%
from prior 12 mo
Methodology note: Figures reflect San Diego market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +14% $12,557/yr |
| Sauna | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.9 nights)
1 bedroom (4.9 nights)
3 bedrooms (4.8 nights)
4+ bedrooms (4.3 nights)
Cleaning fee by bedroom
4+ bedrooms ($359)
3 bedrooms ($236)
2 bedrooms ($172)
1 bedroom ($107)
Professional host share
Professionally managed (83%)
Independent hosts (17%)
Housing market signals
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Over the 12 months ending August 2026, the San Diego market averaged 10,235 active Airbnb and VRBO listings, down 7% from a year earlier and down 12% over two years.
An average San Diego listing earns $96K/year. High-performing listings earn $197K, while low-performing listings earn $31K.
Median San Diego home prices by size are 1-bedroom $444K, 2-bedroom $627K, 3-bedroom $952K, and 4+ bedroom $1.1M.
Average gross yield is 9%, reaching 18% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in San Diego is 48%, producing RevPAR of $194 per available night.
4+ bedroom listings have the highest average gross yield at 14%. They average $192K/year in revenue against a $1.1M median purchase price.
Rules vary across San Diego. San Diego: Strict. Whole-home STRs banned citywide except Mission Beach (lottery system, 30-day min). Only home-sharing allowed with permit. Active code enforcement, significant fines. La Jolla: Strict. Part of San Diego, same rules apply. Whole-home STRs prohibited, home-sharing only with permit. Enforced through complaints and monitoring. Coronado: Strict. Complete STR ban since 2019. No permits issued. Active enforcement with substantial penalties for violations. Carlsbad: Strict. STR moratorium in effect, no new permits. Existing permitted units grandfathered. Enforcement through complaints and audits. Verify requirements for the property's jurisdiction.
The San Diego Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 7% year-over-year, while RevPAR has increased 32%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and September.
The most common amenities are Kitchen (97%), TV (97%), Internet (96%). The strongest positive revenue associations are Washing Machine (+66%), Bbq (+62%), Hot Tub (+48%).
Average daily rate in San Diego is $446, up 16% year-over-year. Rates peak in July and are lowest in January.
Guests in San Diego book an average of 42 days in advance, up 4% from last year. Booking windows range from 34 days for 1-bedroom listings to 53 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 39% higher than weekday occupancy.