How many Airbnb and VRBO listings are in Richland?

Over the 12 months ending September 2026, the Richland market averaged 1,130 active Airbnb and VRBO listings, up 5% from a year earlier and up 42% over two years.

How much do Airbnbs and VRBOs make in Richland?

An average Richland listing earns $35K/year. High-performing listings earn $61K, while low-performing listings earn $13K.

How much does it cost to buy an Airbnb or VRBO property in Richland?

Median Richland home prices by size are 1-bedroom $215K, 2-bedroom $292K, 3-bedroom $392K, and 4+ bedroom $473K.

What is the occupancy rate for Airbnb and VRBO in Richland?

Average occupancy in Richland is 34%, producing RevPAR of $76 per available night.

Are short-term rentals legal in Richland?

Rules vary across Richland. Richland: Lenient. No specific STR regulations or permits required. Operates under general business licensing and zoning. Minimal enforcement. Kennewick: Lenient. Business license required, zoning compliance needed. No owner-occupancy rules or caps. Light enforcement, complaints-driven. Pasco: Lenient. Business license and zoning approval required. No STR-specific restrictions or caps. Minimal proactive enforcement. Walla Walla: Moderate. Conditional use permit required in residential zones, business license needed. No density caps but zoning restrictions apply. Moderate enforcement. Verify requirements for the property's jurisdiction.

Is the Richland Airbnb and VRBO market oversaturated?

The Richland Airbnb and VRBO market appears broadly balanced. Supply has grown 5% year-over-year, while RevPAR has increased 18%, showing no clear supply-demand imbalance.

When is peak season for Airbnbs and VRBOs in Richland?

RevPAR is highest in June and September; it is lowest in January and February.

Which Airbnb and VRBO amenities matter most in Richland?

The most common amenities are Air Conditioning (100%), Internet (99%), Parking (97%). The strongest positive revenue associations are Pool (+72%), Washing Machine (+67%), Bbq (+50%).

What is the average nightly rate for Airbnbs and VRBOs in Richland?

Average daily rate in Richland is $261, up 16% year-over-year. Rates peak in June and are lowest in February.

How far in advance do guests book Airbnb and VRBO stays in Richland?

Guests in Richland book an average of 36 days in advance, up 8% from last year. Booking windows range from 27 days for 1-bedroom listings to 45 days for 4+ bedroom listings.

Which days of the week perform best for Airbnbs and VRBOs in Richland?

Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 68% higher than weekday occupancy.

How is gross yield calculated?

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Richland, WA

Richland

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Annual revenue (actual)

$37.7k

12 mo avg

↑8%

from prior 12 mo

Occupancy rate

36%

12 mo avg

↓3%

from prior 12 mo

Avg daily rate

$248

12 mo avg

↑15%

from prior 12 mo

Gross yield

8.7%

Current potential

↓0.1 pts

vs prior-year prices

Lead time

35 days

12 mo avg

↑2 days

from prior 12 mo

Revpar

$83

12 mo avg

↑15%

from prior 12 mo

Richland Airbnb market summary

Compare Airbnb neighborhoods in Tri-Cities, Walla Walla & Pendleton Region, WA

Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.

Neighborhood	Revenue (potential)	Gross yield
Waitsburg, Dayton & Eastern Plateau	$34.5K 6 listings	13.8% 6 listings
Walla Walla Valley	$35.2K 158 listings	11.2% 158 listings
Pendleton & Umatilla Foothills	$30.2K 48 listings	11.0% 48 listings
West Benton & Lower Yakima Valley	$33.2K 25 listings	10.8% 25 listings
Desert Aire & South Grant Basin	$47.1K 11 listings	10.2% 11 listings

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Data as of 2026-09-30

Revenue per listing by bedroom

Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.

Bedroom count:

Short-term rental supply growth

Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.

Performance metrics by bedroom

Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.

Bedrooms

Median revenue

Median home value

Gross yield

Supply

Cleaning fee

🔒 •••

🔒 $5•

🔒 •••

🔒 $9•

🔒 •••

$135

🔒 •••

🔒 $2••

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