Rapid City, SD
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Overview
Annual Rev
$48.8k
12 mo avg
↑4%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$316
12 mo avg
↑17%
from prior 12 mo
Lead time
43 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
$95
12 mo avg
↓4%
from prior 12 mo
Methodology note: Figures reflect Rapid City market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +19% $9,279/yr |
| Sauna | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (5.1 nights)
2 bedrooms (5.1 nights)
3 bedrooms (5.0 nights)
4+ bedrooms (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms ($210)
3 bedrooms ($150)
2 bedrooms ($91)
1 bedroom ($57)
Professional host share
Professionally managed (77%)
Independent hosts (23%)
Housing market signals
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Over the 12 months ending August 2026, the Rapid City market averaged 3,572 active Airbnb and VRBO listings, up 15% from a year earlier and up 54% over two years.
An average Rapid City listing earns $43K/year. High-performing listings earn $73K, while low-performing listings earn $21K.
Median Rapid City home prices by size are 1-bedroom $195K, 2-bedroom $318K, 3-bedroom $367K, and 4+ bedroom $464K.
Average gross yield is 11%, reaching 18% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Rapid City is 31%, producing RevPAR of $85 per available night.
4+ bedroom listings have the highest average gross yield at 12%. They average $58K/year in revenue against a $464K median purchase price.
Rules vary across Rapid City. Rapid City: Lenient. No specific STR regulations or permits required. Operates under standard business licensing and zoning. Minimal enforcement. Deadwood: Lenient. Business license required, must follow zoning. Historic district has preservation rules but STR-specific enforcement is minimal. Spearfish: Lenient. No dedicated STR ordinance. Standard business license and zoning compliance. Light enforcement, hosts operate freely. Custer: Lenient. Business license needed, basic zoning rules apply. No STR-specific regulations or caps. Minimal enforcement activity. Verify requirements for the property's jurisdiction.
The Rapid City Airbnb and VRBO market appears broadly balanced. Supply has grown 15% year-over-year, while RevPAR has increased 6%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Internet (95%), Kitchen (94%), Parking (93%). The strongest positive revenue associations are Pool (+79%), Washing Machine (+72%), Hot Tub (+64%).
Average daily rate in Rapid City is $314, up 18% year-over-year. Rates peak in August and are lowest in April.
Guests in Rapid City book an average of 43 days in advance, down 3% from last year. Booking windows range from 32 days for 1-bedroom listings to 52 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 46% higher than weekday occupancy.