Pismo Beach, CA
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Overview
Annual Rev
$72.9k
12 mo avg
↑7%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
$398
12 mo avg
↑18%
from prior 12 mo
Lead time
37 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
$145
12 mo avg
↑4%
from prior 12 mo
Methodology note: Figures reflect Pismo Beach market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Pool | +10% $7,290/yr |
| Hot Tub | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (4.7 nights)
3 bedrooms (4.2 nights)
2 bedrooms (4.2 nights)
4+ bedrooms (3.5 nights)
Cleaning fee by bedroom
4+ bedrooms ($378)
3 bedrooms ($233)
2 bedrooms ($157)
1 bedroom ($83)
Professional host share
Professionally managed (69%)
Independent hosts (31%)
Housing market signals
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Over the 12 months ending August 2026, the Pismo Beach market averaged 1,564 active Airbnb and VRBO listings, down 9% from a year earlier.
An average Pismo Beach listing earns $70K/year. High-performing listings earn $144K, while low-performing listings earn $25K.
Median Pismo Beach home prices by size are 1-bedroom $610K, 2-bedroom $773K, 3-bedroom $1.0M, and 4+ bedroom $1.3M.
Average gross yield is 7%, reaching 15% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Pismo Beach is 35%, producing RevPAR of $142 per available night.
4+ bedroom listings have the highest average gross yield at 12%. They average $146K/year in revenue against a $1.3M median purchase price.
Rules vary across Pismo Beach. Pismo Beach: Strict. Permit required, owner-occupancy mandatory, 14-day annual rental cap in residential zones. Active enforcement with compliance checks and fines. San Luis Obispo: Strict. Conditional use permit required, owner-occupancy mandatory, no rentals under 30 days in most zones. Active code enforcement with neighbor complaints investigated. Morro Bay: Moderate. Business license and TOT required, zoning restrictions apply, some areas prohibited. Moderate enforcement, primarily complaint-driven. Verify requirements for the property's jurisdiction.
The Pismo Beach Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 9% year-over-year, while RevPAR has increased 16%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Internet (97%), TV (96%), Kitchen (96%). The strongest positive revenue associations are Washing Machine (+74%), Bbq (+53%), Pool (+42%).
Average daily rate in Pismo Beach is $449, up 18% year-over-year. Rates peak in July and are lowest in February.
Guests in Pismo Beach book an average of 38 days in advance, down 10% from last year. Booking windows range from 32 days for 1-bedroom listings to 49 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 71% higher than weekday occupancy.