Payette National Forest

As of May 2026, McCall, Stanley, Sun Valley have 1,432 active Airbnb and VRBO listings. This represents a 1% decrease from the previous year.

The average Airbnb or VRBO in Payette National Forest generates $36K per year. High-performing properties earn $68K/year, while low-performing properties earn $15K/year. This wide disparity suggests that revenue potential is heavily concentrated, indicating that market entrants face significant variance in capture rates despite stable inventory levels.

Average home prices in Payette National Forest vary by property size: 1-bedroom properties cost approximately $445K, 2-bedroom homes average $591K, 3-bedroom properties are around $676K, and 4+ bedroom homes average $1.1M. These prices reflect median home values across the McCall, Stanley, Sun Valley area.

Airbnb and VRBO can be profitable in Payette National Forest, with an average gross yield of 7% across all properties. High-performing properties achieve yields up to 13%, which is considered top for short-term rental investment. The nearly double yield spread highlights a bifurcated market where top-tier assets capture outsized returns while the average struggles against current revenue compression.

The average occupancy rate for Airbnbs and VRBOs in Payette National Forest is 28%. This occupancy level, combined with an average nightly rate of $312, results in a RevPAR (revenue per available room) of $75 per day.

4+ bedroom properties demonstrate the strongest performance in Payette National Forest, with an average gross yield of 5% and annual revenue of $54K. These properties balance purchase price ($1.1M), operating costs, and rental demand most effectively in the Payette National Forest market.

Short-term rental regulations vary by jurisdiction in the Payette National Forest area. McCall: Strict. Business license required, owner-occupancy mandatory, strict density limits by zone, 180-day cap for non-owner-occupied. Active enforcement with complaints investigated and fines issued. Stanley: Lenient. Business license required but minimal other restrictions. Light enforcement in small mountain town with limited resources. Sun Valley: Moderate. Business license and transient room tax required, zoning compliance needed. Moderate enforcement focused on tax collection and neighbor complaints. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Payette National Forest Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 1% year-over-year, while RevPAR has decreased 20%. This indicates balanced supply-demand dynamics. The contraction in revenue amidst stagnant supply points to a softening in traveler willingness to pay rather than an issue of market saturation.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 73% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-April) when gaining traction is harder.

The most common amenities in Payette National Forest listings include: Kitchen (97%), Tv (88%), Washing Machine (87%), Air Conditioning (62%), Balcony (59%). Amenities that boost revenue the most include Washing Machine, Hot Tub, Sauna, with Washing Machine properties earning approximately 52% more ($54K/year vs $35K/year).

Monthly estimated revenue per listing in Payette National Forest over the last 12 months: May: $1K, June: $3K, July: $4K, August: $4K, September: $2K, October: $1K, November: $1K, December: $3K, January: $2K, February: $3K, March: $2K, April: $780. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Payette National Forest is $312, up 16% year-over-year. By property size: 1-bedroom properties average $196/night, 2-bedroom properties average $216/night, 3-bedroom properties average $273/night, 4+ bedroom properties average $464/night. Rates peak in July and are lowest in May.

Guests in Payette National Forest book an average of 35 days in advance, down 14% from last year. By property size: 1-bedroom: 25 days, 2-bedroom: 30 days, 3-bedroom: 34 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Payette National Forest Airbnb and VRBO market has seen: supply declined 1%, revenue per listing decreased 20%, occupancy fell 16%, average nightly rates increased 16%, and lead time decreased 14%. These metrics show a shift toward last-minute booking behavior, forcing owners to navigate lower utilization despite maintaining higher price floors.

In Payette National Forest, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 70% higher occupancy than weekdays.