Omaha

As of May 2026, Omaha, Lincoln, Council Bluffs have 1,543 active Airbnb and VRBO listings. This represents a 3% decrease from the previous year.

The average Airbnb or VRBO in Omaha generates $29K per year. High-performing properties earn $64K/year, while low-performing properties earn $12K/year. The stark disparity suggests that market returns are highly sensitive to property-specific execution, as the revenue contraction indicates a tightening environment where only top-tier assets maintain significant earning capacity.

Average home prices in Omaha vary by property size: 1-bedroom properties cost approximately $153K, 2-bedroom homes average $247K, 3-bedroom properties are around $290K, and 4+ bedroom homes average $396K. These prices reflect median home values across the Omaha, Lincoln, Council Bluffs area.

Airbnb and VRBO can be profitable in Omaha, with an average gross yield of 9% across all properties. High-performing properties achieve yields up to 20%, which is considered top for short-term rental investment. This yield spread highlights that while the broader market faces revenue headwinds, elite assets continue to outperform the softening average by a substantial margin.

The average occupancy rate for Airbnbs and VRBOs in Omaha is 35%. This occupancy level, combined with an average nightly rate of $208, results in a RevPAR (revenue per available room) of $54 per day.

4+ bedroom properties demonstrate the strongest performance in Omaha, with an average gross yield of 13% and annual revenue of $50K. These properties balance purchase price ($396K), operating costs, and rental demand most effectively in the Omaha market.

Short-term rental regulations vary by jurisdiction in the Omaha area. Omaha: Moderate. Business license required, zoning compliance, safety inspections. Some enforcement with complaint-based action. Lincoln: Lenient. Business license and lodging tax required. Minimal enforcement, mostly complaint-driven. Council Bluffs: Lenient. Business license needed, basic zoning rules. Light enforcement, hosts operate with minimal oversight. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Omaha Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 3% year-over-year, while RevPAR has decreased 25%. This indicates balanced supply-demand dynamics. The decline in revenue despite lower supply suggests a softer demand environment, implying that competition remains challenging even as inventory levels stabilize.

Launch around March, 2-3 months before peak summer season (June peaks). This pre-peak timing lets you build reviews when competition is 29% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (December-January) when gaining traction is harder.

The most common amenities in Omaha listings include: Air Conditioning (99%), Kitchen (95%), Tv (92%), Washing Machine (88%), Heating (73%). Amenities that boost revenue the most include Pool, Hot Tub, Washing Machine, with Pool properties earning approximately 76% more ($67K/year vs $38K/year).

Monthly estimated revenue per listing in Omaha over the last 12 months: May: $2K, June: $3K, July: $2K, August: $2K, September: $1K, October: $2K, November: $1K, December: $1K, January: $818, February: $874, March: $2K, April: $2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Omaha is $208, up 23% year-over-year. By property size: 1-bedroom properties average $100/night, 2-bedroom properties average $159/night, 3-bedroom properties average $230/night, 4+ bedroom properties average $360/night. Rates peak in June and are lowest in February.

Guests in Omaha book an average of 27 days in advance, down 22% from last year. By property size: 1-bedroom: 22 days, 2-bedroom: 24 days, 3-bedroom: 30 days, 4+ bedroom: 33 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Omaha Airbnb and VRBO market has seen the following changes: supply declined 3%, revenue per listing decreased 25%, occupancy fell 17%, average nightly rates increased 23%, and lead time decreased 22%. Rising rates paired with falling occupancy and lead times reflect a market experiencing significant friction in matching price expectations with consumer demand.

In Omaha, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 47% higher occupancy than weekdays.