North Myrtle Beach, SC
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Overview
Annual Rev
$56.5k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$302
12 mo avg
↑21%
from prior 12 mo
Lead time
42 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
$107
12 mo avg
↑5%
from prior 12 mo
Methodology note: Figures reflect North Myrtle Beach market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| EV Charger | +23% $12,993/yr |
| Sauna | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Hot Tub | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.9 nights)
3 bedrooms (5.6 nights)
1 bedroom (5.3 nights)
4+ bedrooms (5.3 nights)
Cleaning fee by bedroom
4+ bedrooms ($320)
3 bedrooms ($204)
2 bedrooms ($155)
1 bedroom ($114)
Professional host share
Professionally managed (87%)
Independent hosts (13%)
Housing market signals
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Over the 12 months ending August 2026, the North Myrtle Beach market averaged 12,746 active Airbnb and VRBO listings, up 18% from a year earlier and up 39% over two years.
An average North Myrtle Beach listing earns $47K/year. High-performing listings earn $94K, while low-performing listings earn $24K.
Median North Myrtle Beach home prices by size are 1-bedroom $176K, 2-bedroom $252K, 3-bedroom $384K, and 4+ bedroom $533K.
Average gross yield is 13%, reaching 26% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in North Myrtle Beach is 33%, producing RevPAR of $92 per available night.
1-bedroom listings have the highest average gross yield at 18%. They average $33K/year in revenue against a $176K median purchase price.
Rules vary across North Myrtle Beach. North Myrtle Beach: Lenient. Business license required, occupancy tax registration. Minimal enforcement, widespread STR operation without issues. Myrtle Beach: Lenient. Business license and accommodations tax registration required. Light enforcement, many operate informally. Surfside Beach: Moderate. Business license, accommodations tax registration, zoning compliance required. Some enforcement in residential zones, but many STRs operate. Verify requirements for the property's jurisdiction.
The North Myrtle Beach Airbnb and VRBO market appears broadly balanced. Supply has grown 18% year-over-year, while RevPAR has increased 9%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (99%), Internet (95%), TV (95%). The strongest positive revenue associations are Ev Charger (+46%), Washing Machine (+38%), Internet (+35%).
Average daily rate in North Myrtle Beach is $296, up 14% year-over-year. Rates peak in July and are lowest in February.
Guests in North Myrtle Beach book an average of 43 days in advance, down 4% from last year. Booking windows range from 31 days for 1-bedroom listings to 57 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Monday. Weekend occupancy is 30% higher than weekday occupancy.