North Myrtle Beach

As of June 2026, North Myrtle Beach, Myrtle Beach, Surfside Beach have 11,741 active Airbnb and VRBO listings. This represents a 4% increase from the previous year.

The average Airbnb or VRBO in North Myrtle Beach generates $40K per year. High-performing properties earn $86K/year, while low-performing properties earn $18K/year. Despite minimal supply growth, revenue declined significantly year-over-year at 35% occupancy, indicating demand softening outpaces inventory additions. The $68K gap between high and low performers suggests market bifurcation, where differentiation increasingly determines viability.

Average home prices in North Myrtle Beach vary by property size: 1-bedroom properties cost approximately $177K, 2-bedroom homes average $251K, 3-bedroom properties are around $381K, and 4+ bedroom homes average $529K. These prices reflect median home values across the North Myrtle Beach, Myrtle Beach, Surfside Beach area.

Airbnb and VRBO can be profitable in North Myrtle Beach, with an average gross yield of 11% across all properties. High-performing properties achieve yields up to 24%, which is considered top for short-term rental investment. However, the market faces headwinds: revenue declined 29% year-over-year while supply grew, creating intensified competition at a 35% occupancy rate. The wide performance gap—from $40K to $85K average revenue—suggests success increasingly depends on differentiation rather than market tailwinds.

The average occupancy rate for Airbnbs and VRBOs in North Myrtle Beach is 35%. This occupancy level, combined with an average nightly rate of $280, results in a RevPAR (revenue per available room) of $76 per day.

1-bedroom properties demonstrate the strongest performance in North Myrtle Beach, with an average gross yield of 16% and annual revenue of $29K. These properties balance purchase price ($177K), operating costs, and rental demand most effectively in the North Myrtle Beach market.

Short-term rental regulations vary by jurisdiction in the North Myrtle Beach area. North Myrtle Beach: Lenient. Business license required, occupancy limits enforced mainly through complaints. Light proactive enforcement, many operate informally. Myrtle Beach: Moderate. Business license and accommodations tax registration required. Zoning restrictions in residential areas but enforcement complaint-driven, moderate activity. Surfside Beach: Lenient. Business license needed, no owner-occupancy rules. Minimal enforcement beyond tax collection and noise complaints. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The North Myrtle Beach Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 4% year-over-year, while RevPAR has decreased 29%. This indicates balanced supply-demand dynamics. The significant revenue decline coupled with modest supply growth suggests intensifying competition, while the wide gap between average ($40,328) and high-performing ($85,752) properties indicates substantial performance variance within the market.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 45% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (December-January) when gaining traction is harder.

The most common amenities in North Myrtle Beach listings include: Air Conditioning (99%), Kitchen (94%), Balcony (81%), Pool (80%), Washing Machine (77%). Amenities that boost revenue the most include Gym, Pets Allowed, Washing Machine, with Gym properties earning approximately 18% more ($67K/year vs $57K/year).

Monthly estimated revenue per listing in North Myrtle Beach over the last 12 months: May: $3K, June: $5K, July: $6K, August: $4K, September: $2K, October: $1K, November: $931, December: $794, January: $435, February: $504, March: $2K, April: $3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in North Myrtle Beach is $280, up 11% year-over-year. By property size: 1-bedroom properties average $168/night, 2-bedroom properties average $220/night, 3-bedroom properties average $290/night, 4+ bedroom properties average $552/night. Rates peak in July and are lowest in February.

Guests in North Myrtle Beach book an average of 42 days in advance, down 18% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 39 days, 3-bedroom: 44 days, 4+ bedroom: 56 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the North Myrtle Beach Airbnb and VRBO market has seen the following changes: supply grew 4%, revenue per listing decreased 29%, occupancy fell 12%, average nightly rates increased 11%, and lead time decreased 18%. The combination of rising supply with falling occupancy and compressed booking windows indicates intensifying competition, while the substantial revenue gap between high ($85,752) and average ($40,328) performers suggests market bifurcation favoring differentiated properties.

In North Myrtle Beach, Friday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Monday. Weekends show 30% higher occupancy than weekdays.