Morgantown, WV
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Overview
Annual Rev
$28k
12 mo avg
↑2%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $1••
12 mo avg
••.•%
from prior 12 mo
Lead time
28 days
12 mo avg
↓10 days
from prior 12 mo
Revpar
$56
12 mo avg
↓13%
from prior 12 mo
Methodology note: Figures reflect Morgantown market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 18 (8%) | +$10,772 (+29%) | $48,310 | $37,537 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (7.8 nights)
2 bedrooms (5.4 nights)
3 bedrooms (4.7 nights)
4+ bedrooms (4.1 nights)
Studio (3.6 nights)
Cleaning fee by bedroom
4+ bedrooms ($159)
3 bedrooms ($116)
2 bedrooms ($80)
1 bedroom ($58)
Studio ($50)
Professional host share
Professionally managed (60%)
Independent hosts (40%)
As of May 2026, Morgantown, Pittsburgh have 419 active Airbnb and VRBO listings. This represents a 2% increase from the previous year.
The average Airbnb or VRBO in Morgantown generates $22K per year. High-performing properties earn $53K/year, while low-performing properties earn $8K/year. This wide earnings spread suggests that revenue is highly sensitive to listing differentiation, as stagnant supply levels contrast with declining overall revenue, indicating that top earners are capturing a shrinking pool of guest demand.
Average home prices in Morgantown vary by property size: 1-bedroom properties cost approximately $85K, 2-bedroom homes average $114K, 3-bedroom properties are around $158K, and 4+ bedroom homes average $237K. These prices reflect median home values across the Morgantown, Pittsburgh area.
Airbnb and VRBO can be profitable in Morgantown, with an average gross yield of 16% across all properties. High-performing properties achieve yields up to 39%, which is considered top for short-term rental investment. The disparity between average and elite yields highlights that market volatility disproportionately impacts lower-tier assets, while premium units maintain leverage despite broader revenue contraction.
The average occupancy rate for Airbnbs and VRBOs in Morgantown is 26%. This occupancy level, combined with an average nightly rate of $210, results in a RevPAR (revenue per available room) of $43 per day.
4+ bedroom properties demonstrate the strongest performance in Morgantown, with an average gross yield of 20% and annual revenue of $51K. These properties balance purchase price ($237K), operating costs, and rental demand most effectively in the Morgantown market.
Short-term rental regulations vary by jurisdiction in the Morgantown area. Morgantown: Moderate. Business license required, zoning restrictions apply, safety inspections needed. Some enforcement through complaints, but many unlicensed rentals operate. Pittsburgh: Lenient. Business privilege license and short-term rental permit required since 2019, but enforcement is complaint-driven and inconsistent. Many hosts operate without proper permits. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Morgantown Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 2% year-over-year, while RevPAR has decreased 26%. This indicates balanced supply-demand dynamics. The simultaneous growth in supply and drop in RevPAR signals a market saturation point where new inventory is currently diluting the revenue potential for existing operators.
Launch around July, 2-3 months before peak fall season (October peaks). This pre-peak timing lets you build reviews when competition is -57% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (December-January) when gaining traction is harder.
The most common amenities in Morgantown listings include: Air Conditioning (98%), Kitchen (96%), Tv (91%), Heating (81%), Washing Machine (74%). Amenities that boost revenue the most include Hot Tub, Internet, Heating, with Hot Tub properties earning approximately 31% more ($48K/year vs $37K/year).
Monthly estimated revenue per listing in Morgantown over the last 12 months: May: $1K, June: $1K, July: $2K, August: $2K, September: $2K, October: $2K, November: $2K, December: $1K, January: $648, February: $752, March: $1K, April: $1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Morgantown is $210, up 25% year-over-year. By property size: 1-bedroom properties average $125/night, 2-bedroom properties average $200/night, 3-bedroom properties average $233/night, 4+ bedroom properties average $382/night. Rates peak in September and are lowest in January.
Guests in Morgantown book an average of 27 days in advance, down 26% from last year. By property size: 1-bedroom: 28 days, 2-bedroom: 26 days, 3-bedroom: 28 days, 4+ bedroom: 28 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Morgantown Airbnb and VRBO market has seen the following changes: supply grew 2%, revenue per listing decreased 26%, occupancy fell 24%, average nightly rates increased 25%, and lead time decreased 26%. This combination of higher rates and lower occupancy suggests a pivot toward shorter, more reactive booking windows as hosts attempt to offset declining demand.
In Morgantown, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 66% higher occupancy than weekdays.