Mobile, AL
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Annual revenue (actual)
$66.6k
12 mo avg
↑21%
from prior 12 mo
Occupancy rate
42%
12 mo avg
↑2%
from prior 12 mo
Avg daily rate
$322
12 mo avg
↑14%
from prior 12 mo
Gross yield
10.1%
Current potential
↓0.1 pts
vs prior-year prices
Lead time
63 days
12 mo avg
↑6 days
from prior 12 mo
Revpar
$136
12 mo avg
↑29%
from prior 12 mo
Methodology note: Figures reflect Mobile market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Prichard & North Mobile | $33.8K 6 listings | 32.0% 6 listings |
| South Mobile & Tillmans Corner | $40.4K 32 listings | 30.4% 32 listings |
| Moss Point & East Jackson County | $30.6K 20 listings | 26.6% 20 listings |
| Central Mobile | $35.6K 48 listings | 25.7% 48 listings |
| Bayou La Batre & Coden | $37.7K 6 listings | 23.1% 6 listings |
Data as of 2026-09-30
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Gym | +7% $4,661/yr |
| Pets Allowed | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Hot Tub | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +2% · $••••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (7.7 nights)
4+ bedrooms (5.3 nights)
3 bedrooms (5.2 nights)
2 bedrooms (5.0 nights)
1 bedroom (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms ($365)
3 bedrooms ($248)
2 bedrooms ($191)
1 bedroom ($149)
Studio ($105)
Professional host share
Professionally managed (82%)
Independent hosts (18%)
Housing market signals
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Are home values in Mobile going up or down?
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Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Mobile market averaged 20,746 active Airbnb and VRBO listings, up 2% from a year earlier and up 19% over two years.
An average Mobile listing earns $67K/year. High-performing listings earn $114K, while low-performing listings earn $24K.
Median Mobile home prices by size are 1-bedroom $335K, 2-bedroom $143K, 3-bedroom $221K, and 4+ bedroom $312K.
Average occupancy in Mobile is 40%, producing RevPAR of $142 per available night.
Rules vary across Mobile. Mobile: Lenient. Business license required, no owner-occupancy rules. Light enforcement, many operate informally. Gulf Shores: Moderate. Business license and sales tax registration required. No density limits. Moderate enforcement through complaints. Orange Beach: Moderate. Business license mandatory, sales tax compliance. No occupancy restrictions. Enforcement via complaint-driven inspections. Pensacola: Moderate. Business tax receipt and state registration required. Zoning restrictions in some neighborhoods. Moderate enforcement, complaint-based. Verify requirements for the property's jurisdiction.
The Mobile Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 2% year-over-year, while RevPAR has increased 31%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and December.
The most common amenities are TV (99%), Air Conditioning (99%), Kitchen (98%). The strongest positive revenue associations are Washing Machine (+26%), Pets Allowed (+20%), Ev Charger (+10%).
Average daily rate in Mobile is $341, up 14% year-over-year. Rates peak in July and are lowest in January.
Guests in Mobile book an average of 61 days in advance, up 8% from last year. Booking windows range from 50 days for 1-bedroom listings to 66 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 21% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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