Millville

As of May 2026, Cape May, Atlantic City, Ocean City have 158 active Airbnb and VRBO listings. This represents a 7% decrease from the previous year.

The average Airbnb or VRBO in Millville generates $38K per year. High-performing properties earn $72K/year, while low-performing properties earn $12K/year. This wide disparity suggests that revenue outcomes are highly polarized, as the market contraction has disproportionately impacted lower-tier listings compared to top performers.

Average home prices in Millville vary by property size: 1-bedroom properties cost approximately $151K, 2-bedroom homes average $267K, 3-bedroom properties are around $346K, and 4+ bedroom homes average $441K. These prices reflect median home values across the Cape May, Atlantic City, Ocean City area.

Airbnb and VRBO can be profitable in Millville, with an average gross yield of 12% across all properties. High-performing properties achieve yields up to 22%, which is considered top for short-term rental investment. The gap between average and peak yields highlights how effectively top-tier assets capture residual demand despite a shrinking revenue environment.

The average occupancy rate for Airbnbs and VRBOs in Millville is 35%. This occupancy level, combined with an average nightly rate of $259, results in a RevPAR (revenue per available room) of $70 per day.

1-bedroom properties demonstrate the strongest performance in Millville, with an average gross yield of 18% and annual revenue of $25K. These properties balance purchase price ($151K), operating costs, and rental demand most effectively in the Millville market.

Short-term rental regulations vary by jurisdiction in the Millville area. Cape May: Strict. Registration required, zoning restrictions limit STRs in residential areas, owner-occupancy preferred. Active enforcement with fines and complaints investigated. Atlantic City: Moderate. Business license and registration required, fire safety inspections mandatory. Moderate enforcement, some unlicensed operators exist. Ocean City: Strict. Rental license required, strict zoning limits STRs to certain areas, regular inspections. Active code enforcement with penalties for violations. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Millville Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 7% year-over-year, while RevPAR has decreased 22%. This indicates balanced supply-demand dynamics. The simultaneous decline in both supply and RevPAR points to a market where decreased consumer interest is currently offsetting the reduction in available listings.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 15% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-February) when gaining traction is harder.

The most common amenities in Millville listings include: Air Conditioning (100%), Kitchen (96%), Tv (87%), Heating (77%), Washing Machine (76%). Amenities that boost revenue the most include Washing Machine, Pool, Hot Tub, with Washing Machine properties earning approximately 60% more ($61K/year vs $38K/year).

Monthly estimated revenue per listing in Millville over the last 12 months: May: $2K, June: $2K, July: $3K, August: $4K, September: $2K, October: $2K, November: $2K, December: $2K, January: $1K, February: $918, March: $2K, April: $2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Millville is $259, up 16% year-over-year. By property size: 1-bedroom properties average $149/night, 2-bedroom properties average $264/night, 3-bedroom properties average $325/night, 4+ bedroom properties average $464/night. Rates peak in August and are lowest in February.

Guests in Millville book an average of 31 days in advance, down 21% from last year. By property size: 1-bedroom: 27 days, 2-bedroom: 30 days, 3-bedroom: 34 days, 4+ bedroom: 34 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Millville Airbnb and VRBO market has seen: supply declined 7%, revenue decreased 22%, occupancy fell 15%, rates increased 16%, and lead time decreased 21%. These metrics suggest a shift toward shorter booking windows and price sensitivity, where higher rates are failing to compensate for the significant drop in occupancy.

In Millville, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 50% higher occupancy than weekdays.