Marietta, OH
Part of the Chillicothe market area
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Annual revenue (actual)
$72.8k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
41%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$364
12 mo avg
↑11%
from prior 12 mo
Gross yield
24.7%
Current potential
↓0.8 pts
vs prior-year prices
Lead time
39 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
$156
12 mo avg
↑4%
from prior 12 mo
Methodology note: Figures reflect Chillicothe market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +26% $18,938/yr |
| EV Charger | 🔒 +2•% · $•••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (3.5 nights)
3 bedrooms (3.5 nights)
4+ bedrooms (3.3 nights)
1 bedroom (3.0 nights)
Studio (2.9 nights)
Cleaning fee by bedroom
4+ bedrooms ($188)
3 bedrooms ($127)
2 bedrooms ($97)
1 bedroom ($80)
Studio ($45)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Chillicothe going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Chillicothe market averaged 1,267 active Airbnb and VRBO listings, up 17% from a year earlier and up 94% over two years.
An average Chillicothe listing earns $60K/year. High-performing listings earn $116K, while low-performing listings earn $28K.
Median Chillicothe home prices by size are 1-bedroom $122K, 2-bedroom $162K, 3-bedroom $244K, and 4+ bedroom $306K.
Average occupancy in Chillicothe is 37%, producing RevPAR of $128 per available night.
Rules vary across Chillicothe. Chillicothe: Lenient. No specific STR regulations or permit requirements. Operates under general zoning and business rules. Minimal enforcement. Athens: Lenient. No dedicated STR ordinance. Standard business registration may apply. Limited enforcement; hosts operate freely. Portsmouth: Lenient. No specific STR regulations identified. General business licensing and zoning apply. Minimal active enforcement of rentals. Verify requirements for the property's jurisdiction.
The Chillicothe Airbnb and VRBO market appears broadly balanced. Supply has grown 17% year-over-year, while RevPAR has increased 4%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in February and January.
The most common amenities are Air Conditioning (99%), Kitchen (97%), TV (78%). The strongest positive revenue associations are Hot Tub (+57%), Pool (+41%), Ev Charger (+35%).
Average daily rate in Chillicothe is $347, up 12% year-over-year. Rates peak in July and are lowest in February.
Guests in Chillicothe book an average of 37 days in advance, down 6% from last year. Booking windows range from 34 days for 2-bedroom listings to 50 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 114% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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