Lake Norman, NC
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Overview
Annual Rev
$68.5k
12 mo avg
↓0%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $3••
12 mo avg
••.•%
from prior 12 mo
Lead time
39 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
$152
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect Lake Norman market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 165 (19%) | +$99,888 (+144%) | $169,313 | $69,424 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (6.4 nights)
1 bedroom (6.1 nights)
4+ bedrooms (5.5 nights)
3 bedrooms (5.3 nights)
Studio (4.1 nights)
Cleaning fee by bedroom
4+ bedrooms ($313)
3 bedrooms ($164)
2 bedrooms ($104)
1 bedroom ($67)
Studio ($50)
Professional host share
Professionally managed (66%)
Independent hosts (34%)
As of May 2026, Lake Norman, Charlotte, Cornelius, Mooresville have 1,442 active Airbnb and VRBO listings. This represents a 0% increase from the previous year.
The average Airbnb or VRBO in Lake Norman generates $67K per year. High-performing properties earn $188K/year, while low-performing properties earn $27K/year. The extreme variance between top and bottom performers suggests that revenue is highly sensitive to specific asset characteristics rather than general market baseline performance.
Average home prices in Lake Norman vary by property size: 1-bedroom properties cost approximately $169K, 2-bedroom homes average $222K, 3-bedroom properties are around $324K, and 4+ bedroom homes average $436K. These prices reflect median home values across the Lake Norman, Charlotte, Cornelius, Mooresville area.
Airbnb and VRBO can be profitable in Lake Norman, with an average gross yield of 19% across all properties. High-performing properties achieve yields up to 54%, which is considered top for short-term rental investment. This wide spread implies that yield is driven by elite-tier performance rather than average market conditions.
The average occupancy rate for Airbnbs and VRBOs in Lake Norman is 37%. This occupancy level, combined with an average nightly rate of $445, results in a RevPAR (revenue per available room) of $130 per day.
4+ bedroom properties demonstrate the strongest performance in Lake Norman, with an average gross yield of 22% and annual revenue of $112K. These properties balance purchase price ($436K), operating costs, and rental demand most effectively in the Lake Norman market.
Short-term rental regulations vary by jurisdiction in the Lake Norman area. Lake Norman (unincorporated): Lenient. No specific STR regulations in unincorporated Mecklenburg County areas. Minimal oversight. Charlotte: Moderate. Business license required, zoning restrictions apply, occupancy limits enforced. Moderate enforcement with complaint-based action. Cornelius: Moderate. Business license and town permit required, owner-occupancy preferred but not mandated. Moderate enforcement, mostly complaint-driven. Mooresville: Lenient. Business license needed, basic zoning compliance. Light enforcement, many operate without issues. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Lake Norman Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 0% year-over-year, while RevPAR has decreased 12%. This indicates balanced supply-demand dynamics. Static inventory combined with lower revenue per available room points to a softening of guest willingness to pay despite a lack of new competition.
Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 27% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.
The most common amenities in Lake Norman listings include: Air Conditioning (100%), Kitchen (95%), Washing Machine (92%), Tv (85%), Heating (67%). Amenities that boost revenue the most include Hot Tub, Pool, Washing Machine, with Hot Tub properties earning approximately 141% more ($168K/year vs $70K/year).
Monthly estimated revenue per listing in Lake Norman over the last 12 months: May: $5K, June: $6K, July: $7K, August: $6K, September: $3K, October: $3K, November: $3K, December: $3K, January: $2K, February: $1K, March: $3K, April: $5K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Lake Norman is $445, up 12% year-over-year. By property size: 1-bedroom properties average $160/night, 2-bedroom properties average $186/night, 3-bedroom properties average $332/night, 4+ bedroom properties average $831/night. Rates peak in July and are lowest in February.
Guests in Lake Norman book an average of 38 days in advance, down 17% from last year. By property size: 1-bedroom: 26 days, 2-bedroom: 29 days, 3-bedroom: 34 days, 4+ bedroom: 52 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Lake Norman Airbnb and VRBO market has seen the following changes: supply grew 0%, revenue per listing decreased 12%, occupancy fell 6%, average nightly rates increased 12%, and lead time decreased 17%. Rising rates paired with falling occupancy and revenue suggest that current pricing strategies are outpacing actual demand.
In Lake Norman, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Wednesday. Weekends show 50% higher occupancy than weekdays.