La Plata, MD
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Overview
Annual Rev
$38.8k
12 mo avg
↓7%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $2••
12 mo avg
••.•%
from prior 12 mo
Lead time
33 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
$78
12 mo avg
↓21%
from prior 12 mo
Methodology note: Figures reflect La Plata market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | 36 (9%) | +$43,537 (+80%) | $97,669 | $54,131 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (6.8 nights)
2 bedrooms (5.7 nights)
Studio (5.0 nights)
3 bedrooms (4.8 nights)
4+ bedrooms (4.3 nights)
Cleaning fee by bedroom
4+ bedrooms ($209)
3 bedrooms ($160)
2 bedrooms ($119)
1 bedroom ($62)
Studio ($62)
Professional host share
Independent hosts (53%)
Professionally managed (47%)
As of June 2026, La Plata, Washington DC, Annapolis have 767 active Airbnb and VRBO listings. This represents a 7% decrease from the previous year.
The average Airbnb or VRBO in La Plata generates $35K per year. High-performing properties earn $69K/year, while low-performing properties earn $14K/year. The massive earnings gap indicates that revenue concentration is heavily skewed toward top-tier assets despite an overall contraction in market-wide revenue.
Average home prices in La Plata vary by property size: 1-bedroom properties cost approximately $0, 2-bedroom homes average $334K, 3-bedroom properties are around $433K, and 4+ bedroom homes average $549K. These prices reflect median home values across the La Plata, Washington DC, Annapolis area.
Airbnb and VRBO can be profitable in La Plata, with an average gross yield of 7% across all properties. High-performing properties achieve yields up to 14%, which is considered top for short-term rental investment. This yield variance highlights how specific asset management strategies significantly outperform the broader market's current downward revenue pressure.
The average occupancy rate for Airbnbs and VRBOs in La Plata is 30%. This occupancy level, combined with an average nightly rate of $291, results in a RevPAR (revenue per available room) of $65 per day.
2-bedroom properties demonstrate the strongest performance in La Plata, with an average gross yield of 10% and annual revenue of $33K. These properties balance purchase price ($334K), operating costs, and rental demand most effectively in the La Plata market.
Short-term rental regulations vary by jurisdiction in the La Plata area. La Plata: Lenient. No specific STR regulations at city level. Follows Charles County zoning. Minimal enforcement, hosts operate freely. Washington DC: Moderate. License required, primary residence only, 90-day cap if not present. Moderate enforcement through Airbnb data sharing, some violations persist. Annapolis: Moderate. License and inspection required, owner-occupancy mandate, 30-day minimum in some zones. Moderate enforcement with complaint-driven action. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The La Plata Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 7% year-over-year, while RevPAR has decreased 30%. This indicates balanced supply-demand dynamics. The simultaneous drop in supply and revenue suggests that demand contraction is currently outpacing any benefits gained from reduced market competition.
Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 42% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (December-January) when gaining traction is harder.
The most common amenities in La Plata listings include: Air Conditioning (100%), Kitchen (95%), Tv (87%), Washing Machine (85%), Heating (70%). Amenities that boost revenue the most include Pool, Gym, Hot Tub, with Pool properties earning approximately 83% more ($97K/year vs $53K/year).
Monthly estimated revenue per listing in La Plata over the last 12 months: May: $2K, June: $3K, July: $3K, August: $3K, September: $2K, October: $2K, November: $2K, December: $1K, January: $776, February: $853, March: $2K, April: $2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in La Plata is $291, up 14% year-over-year. By property size: 1-bedroom properties average $130/night, 2-bedroom properties average $242/night, 3-bedroom properties average $296/night, 4+ bedroom properties average $488/night. Rates peak in August and are lowest in February.
Guests in La Plata book an average of 33 days in advance, down 21% from last year. By property size: 1-bedroom: 21 days, 2-bedroom: 34 days, 3-bedroom: 36 days, 4+ bedroom: 39 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the La Plata Airbnb and VRBO market has seen the following changes: supply declined 7%, revenue per listing decreased 30%, occupancy fell 18%, average nightly rates increased 14%, and lead time decreased 21%. The combination of higher nightly rates and lower occupancy suggests a market struggling to reconcile pricing expectations with weakened traveler volume.
In La Plata, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 54% higher occupancy than weekdays.