Greenvile, SC
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Overview
Annual Rev
$36.7k
12 mo avg
↓3%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
$215
12 mo avg
↑12%
from prior 12 mo
Lead time
31 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
$72
12 mo avg
↓11%
from prior 12 mo
Methodology note: Figures reflect Greenvile market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +14% $5,137/yr |
| Lake Access | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (6.2 nights)
3 bedrooms (5.6 nights)
1 bedroom (5.3 nights)
4+ bedrooms (5.2 nights)
Cleaning fee by bedroom
4+ bedrooms ($218)
3 bedrooms ($136)
2 bedrooms ($99)
1 bedroom ($63)
Professional host share
Professionally managed (70%)
Independent hosts (30%)
Housing market signals
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Over the 12 months ending August 2026, the Greenville market averaged 3,804 active Airbnb and VRBO listings, up 6% from a year earlier and up 41% over two years.
An average Greenville listing earns $35K/year. High-performing listings earn $76K, while low-performing listings earn $13K.
Median Greenville home prices by size are 1-bedroom $181K, 2-bedroom $196K, 3-bedroom $297K, and 4+ bedroom $417K.
Average gross yield is 11%, reaching 24% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Greenville is 34%, producing RevPAR of $70 per available night.
2-bedroom listings have the highest average gross yield at 14%. They average $29K/year in revenue against a $196K median purchase price.
Rules vary across Greenville. Greenville, SC: Moderate. Business license required, zoning restrictions in residential areas. Some enforcement through complaints. Many hosts operate in gray areas. Asheville, NC: Strict. Permit required, owner-occupancy mandatory for homestays, density caps in residential zones. Active enforcement with violations and fines. Limited permits available. Spartanburg, SC: Lenient. Basic business license needed. Minimal specific STR regulations or enforcement. Hosts operate relatively freely with few restrictions. Verify requirements for the property's jurisdiction.
The Greenville Airbnb and VRBO market appears broadly balanced. Supply has grown 6% year-over-year, while RevPAR has decreased 3%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (99%), Internet (96%), TV (96%). The strongest positive revenue associations are Lake Access (+54%), Hot Tub (+52%), Washing Machine (+32%).
Average daily rate in Greenville is $246, up 15% year-over-year. Rates peak in July and are lowest in January.
Guests in Greenville book an average of 32 days in advance, down 6% from last year. Booking windows range from 29 days for 1-bedroom listings to 41 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 50% higher than weekday occupancy.