Fort Walton, FL
Unlock the data for all Markets
Overview
Annual Rev
$61.1k
12 mo avg
↓3%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
$291
12 mo avg
↑16%
from prior 12 mo
Lead time
59 days
12 mo avg
↑4 days
from prior 12 mo
Revpar
$115
12 mo avg
↓1%
from prior 12 mo
Methodology note: Figures reflect Fort Walton market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Gym | +8% $4,890/yr |
| Hot Tub | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +2% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +2% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.7 nights)
4+ bedrooms (5.6 nights)
2 bedrooms (5.5 nights)
1 bedroom (5.0 nights)
Cleaning fee by bedroom
4+ bedrooms ($305)
3 bedrooms ($236)
2 bedrooms ($181)
1 bedroom ($147)
Professional host share
Professionally managed (84%)
Independent hosts (16%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Fort Walton going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending August 2026, the Fort Walton market averaged 4,221 active Airbnb and VRBO listings, up 10% from a year earlier and up 29% over two years.
An average Fort Walton listing earns $56K/year. High-performing listings earn $94K, while low-performing listings earn $29K.
Median Fort Walton home prices by size are 1-bedroom $244K, 2-bedroom $239K, 3-bedroom $328K, and 4+ bedroom $461K.
Average gross yield is 16%, reaching 26% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Fort Walton is 36%, producing RevPAR of $114 per available night.
2-bedroom listings have the highest average gross yield at 22%. They average $53K/year in revenue against a $239K median purchase price.
Rules vary across Fort Walton. Fort Walton Beach: Moderate. Business tax receipt required, zoning compliance needed, some neighborhood restrictions. Moderate enforcement with complaint-based action. Destin: Moderate. Business tax receipt and state registration required, zoning rules apply, no density caps. Enforcement primarily complaint-driven. Okaloosa Island: Lenient. Unincorporated county area, minimal restrictions beyond business tax receipt and state registration. Light enforcement, many operate freely. Verify requirements for the property's jurisdiction.
The Fort Walton Airbnb and VRBO market appears broadly balanced. Supply has grown 10% year-over-year, while RevPAR has increased 6%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and December.
The most common amenities are Air Conditioning (99%), Kitchen (98%), TV (97%). The strongest positive revenue associations are Washing Machine (+31%), Bbq (+20%), Parking (+20%).
Average daily rate in Fort Walton is $304, up 14% year-over-year. Rates peak in June and are lowest in January.
Guests in Fort Walton book an average of 55 days in advance, up 6% from last year. Booking windows range from 44 days for 1-bedroom listings to 66 days for 3-bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Thursday. Weekend occupancy is 13% higher than weekday occupancy.