Enid, OK
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Overview
Annual Rev
$22.2k
12 mo avg
↓7%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
$159
12 mo avg
↑19%
from prior 12 mo
Lead time
21 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
$42
12 mo avg
↓10%
from prior 12 mo
Methodology note: Figures reflect Enid market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +18% $3,996/yr |
| Sauna | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +4% · $•••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +3% · $•••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (32.8 nights)
1 bedroom (22.8 nights)
2 bedrooms (15.2 nights)
3 bedrooms (11.3 nights)
Cleaning fee by bedroom
4+ bedrooms ($166)
3 bedrooms ($81)
2 bedrooms ($71)
1 bedroom ($51)
Professional host share
Professionally managed (52%)
Independent hosts (48%)
Housing market signals
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Over the 12 months ending August 2026, the Enid market averaged 346 active Airbnb and VRBO listings, up 19% from a year earlier and up 148% over two years.
An average Enid listing earns $19K/year. High-performing listings earn $38K, while low-performing listings earn $6K.
Median Enid home prices by size are 1-bedroom $68K, 2-bedroom $69K, 3-bedroom $159K, and 4+ bedroom $237K.
Average gross yield is 12%, reaching 25% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Enid is 26%, producing RevPAR of $38 per available night.
2-bedroom listings have the highest average gross yield at 19%. They average $16K/year in revenue against a $69K median purchase price.
Rules vary across Enid. Enid: Lenient. No specific STR regulations or permit requirements. Operates under standard business licensing and zoning. Minimal enforcement. Stillwater: Moderate. Business license required, must comply with residential zoning restrictions. Some enforcement through complaints and inspections. Ponca City: Lenient. No dedicated STR ordinance. Standard business registration and property codes apply. Light enforcement, complaint-driven only. Verify requirements for the property's jurisdiction.
The Enid Airbnb and VRBO market shows signs of oversaturation. Supply has grown 19% year-over-year, while RevPAR has decreased 6%, suggesting supply is outpacing demand.
RevPAR is highest in April and May; it is lowest in February and January.
The most common amenities are Air Conditioning (100%), Heating (97%), Internet (97%). The strongest positive revenue associations are Washing Machine (+26%), Heating (+21%), Bbq (+10%).
Average daily rate in Enid is $172, up 20% year-over-year. Rates peak in April and are lowest in January.
Guests in Enid book an average of 23 days in advance, down 5% from last year. Booking windows range from 21 days for 1-bedroom listings to 32 days for 4+ bedroom listings.
Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 32% higher than weekday occupancy.