Brewster County

As of May 2026, Big Bend National Park, Marfa, Terlingua have 984 active Airbnb and VRBO listings. This represents a 3% decrease from the previous year.

The average Airbnb or VRBO in Brewster County generates $39K per year. High-performing properties earn $101K/year, while low-performing properties earn $19K/year. This wide earnings variance highlights a market where revenue is heavily concentrated among top-tier assets, suggesting that generic listings struggle to capture consumer interest in a stagnant supply environment.

Average home prices in Brewster County vary by property size: 1-bedroom properties cost approximately $0, 2-bedroom homes average $0, 3-bedroom properties are around $0, and 4+ bedroom homes average $0. These prices reflect median home values across the Big Bend National Park, Marfa, Terlingua area.

Airbnb and VRBO can be profitable in Brewster County, with an average gross yield of 17% across all properties. High-performing properties achieve yields up to 45%, which is considered top for short-term rental investment. The substantial delta between average and high yields underscores a high ceiling for profitability for properties that effectively capture the limited demand.

The average occupancy rate for Airbnbs and VRBOs in Brewster County is 34%. This occupancy level, combined with an average nightly rate of $254, results in a RevPAR (revenue per available room) of $81 per day.

undefined properties demonstrate the strongest performance in Brewster County, with an average gross yield of 0% and annual revenue of $0. These properties balance purchase price ($0), operating costs, and rental demand most effectively in the Brewster County market.

Short-term rental regulations vary by jurisdiction in the Brewster County area. Big Bend National Park: No STRs allowed within park boundaries. National Park Service strictly prohibits commercial lodging. Active enforcement. Marfa: Lenient. No specific STR regulations, follows general Presidio County rules. Business license recommended but minimal oversight. Light enforcement, many operate informally. Terlingua: Lenient. Unincorporated area, no formal STR regulations. Brewster County requires general business permits. Minimal enforcement, hosts largely self-regulate. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Brewster County Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 3% year-over-year, while RevPAR has increased 1%. This indicates balanced supply-demand dynamics. The contraction in supply paired with rising revenue per available room suggests that the market is stabilizing as underperforming inventory exits the ecosystem.

Launch around December, 2-3 months before peak spring season (March peaks). This pre-peak timing lets you build reviews when competition is 42% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-June) when gaining traction is harder.

The most common amenities in Brewster County listings include: Air Conditioning (97%), Kitchen (85%), Heating (69%), Balcony (64%), Tv (61%). Amenities that boost revenue the most include Ev Charger, Bbq, Internet, with Ev Charger properties earning approximately 67% more ($82K/year vs $49K/year).

Monthly estimated revenue per listing in Brewster County over the last 12 months: May: $2K, June: $1K, July: $2K, August: $2K, September: $2K, October: $3K, November: $3K, December: $3K, January: $2K, February: $2K, March: $5K, April: $3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Brewster County is $254, up 16% year-over-year. By property size: 1-bedroom properties average $194/night, 2-bedroom properties average $256/night, 3-bedroom properties average $380/night, 4+ bedroom properties average $537/night. Rates peak in March and are lowest in June.

Guests in Brewster County book an average of 35 days in advance, down 19% from last year. By property size: 1-bedroom: 33 days, 2-bedroom: 37 days, 3-bedroom: 39 days, 4+ bedroom: 42 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Brewster County Airbnb and VRBO market has seen the following changes: supply declined 3%, revenue per listing increased 1%, occupancy fell 8%, average nightly rates increased 16%, and lead time decreased 19%. These metrics reflect a shift toward higher pricing strategies amidst lower occupancy, signaling a move toward shorter-term, premium-priced booking cycles.

In Brewster County, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Thursday. Weekends show 52% higher occupancy than weekdays.