Ariana

As of June 2026, Tunis, Ariana, Carthage, La Marsa have 557 active Airbnb and VRBO listings. This represents a 1% increase from the previous year.

The average Airbnb or VRBO in Ariana generates TND17K per year. High-performing properties earn TND60K/year, while low-performing properties earn TND5K/year. Despite minimal supply growth, revenue has contracted significantly year-over-year with occupancy at just 20%, signaling weakening demand relative to available inventory. The wide performance gap suggests market stratification where a small subset of properties capture disproportionate share of limited bookings.

Airbnb and VRBO can be profitable in Ariana. Average annual revenue is TND17K with 20% occupancy. High-performing properties earn up to TND60K/year. Despite minimal supply growth, revenue declined significantly year-over-year, suggesting demand pressures outpace new listings. The substantial gap between average and high performers indicates market stratification, where property differentiation drives outsized returns in a competitive environment.

The average occupancy rate for Airbnbs and VRBOs in Ariana is 20%. This occupancy level, combined with an average nightly rate of TND263, results in a RevPAR (revenue per available room) of TND35 per day.

4+ bedroom properties demonstrate the strongest performance in Ariana, with annual revenue of TND39K. These properties balance operating costs and rental demand most effectively in the Ariana market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Ariana area. I don't have reliable data on short-term rental regulations or enforcement practices for Tunis, Ariana, Carthage, and La Marsa. Tunisia's STR regulatory framework at the municipal level is not well-documented in available sources, and enforcement realities are unclear. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Ariana Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 1% year-over-year, while RevPAR has decreased 20%. This indicates balanced supply-demand dynamics. The substantial gap between average revenue ($16,734) and high-performing properties ($60,212) suggests significant performance variance, reflecting competitive differentiation in a market where occupancy remains constrained at 20%.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 47% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-February) when gaining traction is harder.

The most common amenities in Ariana listings include: Kitchen (99%), Air Conditioning (98%), Tv (94%), Washing Machine (84%), Heating (81%). Amenities that boost revenue the most include Pool, Hot Tub, Gym, with Pool properties earning approximately 347% more (TND145K/year vs TND33K/year).

Monthly estimated revenue per listing in Ariana over the last 12 months: May: TND866, June: TND1K, July: TND2K, August: TND3K, September: TND1K, October: TND871, November: TND653, December: TND915, January: TND575, February: TND330, March: TND419, April: TND719. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Ariana is TND263, up 15% year-over-year. By property size: 1-bedroom properties average TND168/night, 2-bedroom properties average TND211/night, 3-bedroom properties average TND420/night, 4+ bedroom properties average TND818/night. Rates peak in August and are lowest in January.

Guests in Ariana book an average of 18 days in advance, down 17% from last year. By property size: 1-bedroom: 16 days, 2-bedroom: 18 days, 3-bedroom: 20 days, 4+ bedroom: 23 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Ariana Airbnb and VRBO market has seen the following changes: supply grew 1%, revenue per listing decreased 20%, occupancy fell 8%, average nightly rates increased 15%, and lead time decreased 17%. The combination of modest supply growth with declining occupancy and per-listing revenue suggests demand is softening faster than supply adjusts, intensifying competition. The wide gap between average revenue ($16,734) and top performers ($60,212) indicates significant performance stratification in the market.

In Ariana, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 8% higher occupancy than weekdays.