Songkhla
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Overview
Annual Rev
฿289.3k
12 mo avg
↑69%
from prior 12 mo
Occupancy rate
20%
12 mo avg
↑11%
from prior 12 mo
Avg daily rate
฿2,759
12 mo avg
↑71%
from prior 12 mo
Lead time
20 days
12 mo avg
↑7 days
from prior 12 mo
Revpar
฿660
12 mo avg
↑74%
from prior 12 mo
Methodology note: Figures reflect Songkhla market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +฿619,590 | — | — |
| Pool | 🔒 1• (••%) | 🔒 +฿4••••• (+••%) | 🔒 ฿9••••• | 🔒 ฿5••••• |
| Pets Allowed | 🔒 5 (•%) | 🔒 +฿9•••• (+••%) | 🔒 ฿6••••• | 🔒 ฿6••••• |
| Hot Tub | 🔒 5 (•%) | 🔒 +฿5•••• (+•%) | 🔒 ฿6••••• | 🔒 ฿6••••• |
| Heating | 🔒 1• (••%) | 🔒 +฿7••• (+•%) | 🔒 ฿6••••• | 🔒 ฿6••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (6.5 nights)
1 bedroom (5.3 nights)
3 bedrooms (3.5 nights)
4+ bedrooms (2.6 nights)
Cleaning fee by bedroom
1 bedroom (THB 0)
2 bedrooms (THB 0)
3 bedrooms (THB 0)
4+ bedrooms (THB 0)
Professional host share
Professionally managed (50%)
Independent hosts (50%)
Over the 12 months ending August 2026, the Songkhla market averaged 593 active Airbnb and VRBO listings, up 59% from a year earlier and up 81% over two years.
An average Songkhla listing earns ฿202K/year. High-performing listings earn ฿778K, while low-performing listings earn ฿70K.
Average occupancy in Songkhla is 18%, producing RevPAR of ฿471 per available night.
4+ bedroom listings generate the highest average annual revenue in Songkhla, at ฿464K.
Rules vary across Songkhla. Songkhla: Lenient. Hotel Act registration theoretically required for commercial rentals. Minimal enforcement, many operate informally without permits. Hat Yai: Lenient. Hotel Act applies but rarely enforced for small operators. Most hosts operate without registration, authorities focus on hotels. Satun: Lenient. Formal registration under Hotel Act exists but enforcement nearly absent. Informal short-term rentals common, especially in tourist areas. Verify requirements for the property's jurisdiction.
The Songkhla Airbnb and VRBO market appears broadly balanced. Supply has grown 59% year-over-year, while RevPAR has increased 5%, showing no clear supply-demand imbalance.
RevPAR is highest in December and September; it is lowest in January and March.
The most common amenities are Air Conditioning (96%), Internet (96%), TV (95%). The strongest positive revenue associations are Bbq (+96%), Pool (+75%), TV (+38%).
Average daily rate in Songkhla is ฿3K, up 15% year-over-year. Rates peak in April and are lowest in August.
Guests in Songkhla book an average of 20 days in advance, down 14% from last year. Booking windows range from 17 days for 1-bedroom listings to 25 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Wednesday. Weekend occupancy is 74% higher than weekday occupancy.