Chiang Rai
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Annual revenue (actual)
฿219.1k
12 mo avg
↓19%
from prior 12 mo
Occupancy rate
28%
12 mo avg
↓12%
from prior 12 mo
Avg daily rate
฿2,062
12 mo avg
↑18%
from prior 12 mo
Lead time
23 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
฿464
12 mo avg
↓22%
from prior 12 mo
Methodology note: Figures reflect Chiang Rai market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +฿497,227 | — | — |
| Lake Access | 🔒 5 (•%) | 🔒 +฿4••••• (+•••%) | 🔒 ฿8••••• | 🔒 ฿4••••• |
| Pool | 🔒 1• (••%) | 🔒 +฿1••••• (+••%) | 🔒 ฿5••••• | 🔒 ฿4••••• |
| Barbecue | 🔒 1• (••%) | 🔒 +฿1••••• (+••%) | 🔒 ฿5••••• | 🔒 ฿4••••• |
| Heating | 🔒 1• (••%) | 🔒 +฿9•••• (+••%) | 🔒 ฿5••••• | 🔒 ฿4••••• |
| Pets Allowed | 🔒 2• (••%) | 🔒 +฿9•••• (+••%) | 🔒 ฿5••••• | 🔒 ฿4••••• |
| TV | 🔒 5• (••%) | 🔒 +฿8•••• (+••%) | 🔒 ฿4••••• | 🔒 ฿3••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (25.2 nights)
3 bedrooms (14.2 nights)
2 bedrooms (7.7 nights)
1 bedroom (7.5 nights)
Studio (2.4 nights)
Cleaning fee by bedroom
4+ bedrooms (THB 17)
3 bedrooms (THB 12)
2 bedrooms (THB 11)
1 bedroom (THB 9)
Studio (THB 0)
Professional host share
Independent hosts (53%)
Professionally managed (47%)
Over the 12 months ending September 2026, the Chiang Rai market averaged 382 active Airbnb and VRBO listings, up 17% from a year earlier and up 121% over two years.
An average Chiang Rai listing earns ฿126K/year. High-performing listings earn ฿494K, while low-performing listings earn ฿37K.
Average occupancy in Chiang Rai is 16%, producing RevPAR of ฿289 per available night.
4+ bedroom listings generate the highest average annual revenue in Chiang Rai, at ฿340K.
Rules vary across Chiang Rai. Chiang Rai: Lenient. Hotel Act registration theoretically required, rarely enforced. Most hosts operate without permits. Minimal enforcement. Mae Sai: Lenient. Same Hotel Act applies but virtually no enforcement in border town. Hosts operate freely without registration. Chiang Saen: Lenient. Hotel Act registration required on paper, no active enforcement. Small tourist town with informal rental market, hosts rarely register. Verify requirements for the property's jurisdiction.
The Chiang Rai Airbnb and VRBO market shows signs of oversaturation. Supply has grown 17% year-over-year, while RevPAR has decreased 8%, suggesting supply is outpacing demand.
RevPAR is highest in December and January; it is lowest in June and September.
The most common amenities are Air Conditioning (100%), Parking (99%), Internet (97%). The strongest positive revenue associations are Bicycles (+129%), Lake Access (+104%), Pool (+41%).
Average daily rate in Chiang Rai is ฿2K, up 17% year-over-year. Rates peak in August and are lowest in November.
Guests in Chiang Rai book an average of 26 days in advance, down 6% from last year. Booking windows range from 24 days for 1-bedroom listings to 33 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 8% higher than weekday occupancy.
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