Ljubljana

As of May 2026, Ljubljana, Bled, Kranj have 1,316 active Airbnb and VRBO listings. This represents a 10% decrease from the previous year.

The average Airbnb or VRBO in Ljubljana generates €25K per year. High-performing properties earn €46K/year, while low-performing properties earn €12K/year. The significant revenue spread suggests that earnings are heavily tied to specific asset positioning rather than uniform market demand, as total supply remains stable over two years.

Airbnb and VRBO can be profitable in Ljubljana. Average annual revenue is €25K with 45% occupancy. High-performing properties earn up to €46K/year. A 45% occupancy rate alongside declining total supply indicates a market where remaining inventory faces less direct competition, though revenue per listing has faced slight downward pressure.

The average occupancy rate for Airbnbs and VRBOs in Ljubljana is 45%. This occupancy level, combined with an average nightly rate of €133, results in a RevPAR (revenue per available room) of €43 per day.

3-bedroom properties demonstrate the strongest performance in Ljubljana, with annual revenue of €30K. These properties balance operating costs and rental demand most effectively in the Ljubljana market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Ljubljana area. Ljubljana: Moderate. Tourist tax registration required, business permit needed. Standard compliance checks, moderate enforcement through inspections. Bled: Moderate. Registration mandatory, tourist tax collection required, categorization needed. Active monitoring in tourist areas, regular inspections. Kranj: Moderate. Business registration and tourist tax required. Standard enforcement, compliance checks conducted but less intensive than major tourist centers. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Ljubljana Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 10% year-over-year, while RevPAR has decreased 4%. This indicates balanced supply-demand dynamics. The contraction in supply may be offsetting the dip in revenue, preventing a more pronounced market correction despite the overall softening of per-unit income.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -11% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-February) when gaining traction is harder.

The most common amenities in Ljubljana listings include: Kitchen (94%), Heating (86%), Air Conditioning (84%), Tv (81%), Washing Machine (67%). Amenities that boost revenue the most include Hot Tub, Ev Charger, Air Conditioning, with Hot Tub properties earning approximately 23% more (€34K/year vs €27K/year).

Monthly estimated revenue per listing in Ljubljana over the last 12 months: May: €1K, June: €2K, July: €2K, August: €2K, September: €2K, October: €1K, November: €750, December: €1K, January: €786, February: €569, March: €933, April: €2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Ljubljana is €133, up 17% year-over-year. By property size: 1-bedroom properties average €117/night, 2-bedroom properties average €164/night, 3-bedroom properties average €203/night, 4+ bedroom properties average €255/night. Rates peak in April and are lowest in February.

Guests in Ljubljana book an average of 35 days in advance, down 20% from last year. By property size: 1-bedroom: 34 days, 2-bedroom: 40 days, 3-bedroom: 42 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Ljubljana Airbnb and VRBO market has seen the following changes: supply declined 10%, revenue per listing decreased 4%, occupancy fell 3%, average nightly rates increased 17%, and lead time decreased 20%. Increased nightly rates paired with shorter lead times suggest a shift toward more impulsive, short-notice booking behavior despite lower overall occupancy.

In Ljubljana, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 27% higher occupancy than weekdays.