Pitea
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Overview
Annual Rev
kr208.9k
12 mo avg
↓2%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 kr1•••
12 mo avg
••.•%
from prior 12 mo
Lead time
30 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
kr302
12 mo avg
↓35%
from prior 12 mo
Methodology note: Figures reflect Pitea market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 13 (5%) | +kr 127,469 (+49%) | kr 387,344 | kr 259,875 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (8.8 nights)
4+ bedrooms (8.6 nights)
3 bedrooms (8.5 nights)
Studio (7.2 nights)
2 bedrooms (7.2 nights)
Cleaning fee by bedroom
4+ bedrooms (SEK 192)
3 bedrooms (SEK 93)
2 bedrooms (SEK 48)
Studio (SEK 40)
1 bedroom (SEK 37)
Professional host share
Professionally managed (50%)
Independent hosts (50%)
As of June 2026, Piteå, Luleå, Skellefteå have 404 active Airbnb and VRBO listings. This represents a 1% decrease from the previous year.
The average Airbnb or VRBO in Pitea generates kr120K per year. High-performing properties earn kr290K/year, while low-performing properties earn kr57K/year. Despite flat supply over two years, revenue has declined sharply, indicating weakened demand relative to available inventory. The 2.4x performance gap between high and low performers suggests selective guest preference in a softening market with 32% occupancy.
Airbnb and VRBO can be profitable in Pitea. Average annual revenue is kr120K with 32% occupancy. High-performing properties earn up to kr290K/year. The flat supply combined with declining year-over-year revenue suggests a contracting market, while the significant gap between average and top performers indicates meaningful differentiation exists among listings.
The average occupancy rate for Airbnbs and VRBOs in Pitea is 32%. This occupancy level, combined with an average nightly rate of kr1K, results in a RevPAR (revenue per available room) of kr218 per day.
3-bedroom properties demonstrate the strongest performance in Pitea, with annual revenue of kr150K. These properties balance operating costs and rental demand most effectively in the Pitea market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Pitea area. Piteå: Lenient. No specific short-term rental regulations beyond standard tax registration. Minimal enforcement, hosts operate freely. Luleå: Lenient. No dedicated STR permits required, general business rules apply. Light enforcement, market operates openly. Skellefteå: Lenient. No special STR licensing, standard Swedish tax compliance expected. Minimal enforcement, active rental market. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Pitea Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 1% year-over-year, while RevPAR has decreased 21%. This indicates balanced supply-demand dynamics. The significant performance gap between high-performing ($289,557) and average listings ($119,569) suggests market differentiation is driving outcomes, while the 32% occupancy rate reflects softer demand conditions despite stable supply levels.
Launch around April, 2-3 months before peak winter season (July peaks). This pre-peak timing lets you build reviews when competition is 54% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-May) when gaining traction is harder.
The most common amenities in Pitea listings include: Kitchen (97%), Heating (85%), Tv (84%), Washing Machine (72%), Balcony (59%). Amenities that boost revenue the most include Tv, Bbq, Washing Machine, with Tv properties earning approximately 81% more (kr294K/year vs kr162K/year).
Monthly estimated revenue per listing in Pitea over the last 12 months: May: kr4K, June: kr6K, July: kr11K, August: kr7K, September: kr6K, October: kr6K, November: kr6K, December: kr9K, January: kr6K, February: kr8K, March: kr8K, April: kr4K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Pitea is kr1K, up 31% year-over-year. By property size: 1-bedroom properties average kr978/night, 2-bedroom properties average kr1K/night, 3-bedroom properties average kr2K/night, 4+ bedroom properties average kr2K/night. Rates peak in December and are lowest in May.
Guests in Pitea book an average of 29 days in advance, down 19% from last year. By property size: 1-bedroom: 30 days, 2-bedroom: 30 days, 3-bedroom: 29 days, 4+ bedroom: 28 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Pitea Airbnb and VRBO market has seen the following changes: supply declined 1%, revenue per listing decreased 21%, occupancy fell 19%, average nightly rates increased 31%, and lead time decreased 19%. Despite rate increases, the significant revenue decline coupled with falling occupancy suggests demand is contracting faster than supply, intensifying competition. The substantial gap between average ($119,569) and high-performing listings ($289,557) indicates market stratification, where only differentiated properties capture premium demand.
In Pitea, Friday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday.