Kalmar
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Overview
Annual Rev
kr159k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
kr1,354
12 mo avg
↑15%
from prior 12 mo
Lead time
31 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
kr259
12 mo avg
↓34%
from prior 12 mo
Methodology note: Figures reflect Kalmar market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Gym | — | +kr 268,590 | — | — |
| Barbecue | 🔒 1•• (••%) | 🔒 +kr 1••••• (+•••%) | 🔒 kr 3••••• | 🔒 kr 1••••• |
| EV Charger | 🔒 1• (•%) | 🔒 +kr 1••••• (+••%) | 🔒 kr 4••••• | 🔒 kr 2••••• |
| TV | 🔒 1•• (••%) | 🔒 +kr 1••••• (+•••%) | 🔒 kr 3••••• | 🔒 kr 1••••• |
| Heating | 🔒 1•• (••%) | 🔒 +kr 1••••• (+••%) | 🔒 kr 3••••• | 🔒 kr 2••••• |
| Parking | 🔒 1•• (••%) | 🔒 +kr 1••••• (+••%) | 🔒 kr 3••••• | 🔒 kr 2••••• |
| Sauna | 🔒 2• (••%) | 🔒 +kr 3•••• (+••%) | 🔒 kr 3••••• | 🔒 kr 3••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (9.5 nights)
4+ bedrooms (8.0 nights)
1 bedroom (7.4 nights)
2 bedrooms (7.4 nights)
Cleaning fee by bedroom
3 bedrooms (SEK 123)
4+ bedrooms (SEK 86)
2 bedrooms (SEK 54)
1 bedroom (SEK 37)
Professional host share
Professionally managed (58%)
Independent hosts (42%)
Over the 12 months ending August 2026, the Kalmar market averaged 476 active Airbnb and VRBO listings, up 4% from a year earlier and up 46% over two years.
An average Kalmar listing earns kr103K/year. High-performing listings earn kr272K, while low-performing listings earn kr68K.
Average occupancy in Kalmar is 29%, producing RevPAR of kr184 per available night.
4+ bedroom listings generate the highest average annual revenue in Kalmar, at kr147K.
Rules vary across Kalmar. Kalmar: Lenient. No specific short-term rental permits required beyond general business registration. Standard safety/tax rules apply. Light enforcement, hosts operate freely. Borgholm: Lenient. No dedicated STR licensing system. Must follow standard accommodation regulations. Minimal enforcement, popular tourist destination with active rental market. Oskarshamn: Lenient. No special STR permits needed. General business/tax registration sufficient. Light enforcement, hosts operate without significant restrictions. Verify requirements for the property's jurisdiction.
The Kalmar Airbnb and VRBO market appears broadly balanced. Supply has grown 4% year-over-year, while RevPAR has increased 27%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Parking (91%), Kitchen (89%), Heating (89%). The strongest positive revenue associations are Bbq (+102%), TV (+92%), Ev Charger (+68%).
Average daily rate in Kalmar is kr1K, up 32% year-over-year. Rates peak in July and are lowest in April.
Guests in Kalmar book an average of 33 days in advance, down 4% from last year. Booking windows range from 30 days for 1-bedroom listings to 35 days for 2-bedroom listings.
Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Monday. Weekend occupancy is 8% higher than weekday occupancy.