Helsingborg

As of June 2026, Helsingborg, Malmö, Landskrona have 434 active Airbnb and VRBO listings. This represents a 8% decrease from the previous year.

The average Airbnb or VRBO in Helsingborg generates kr124K per year. High-performing properties earn kr347K/year, while low-performing properties earn kr65K/year. The significant spread between tiers suggests that revenue is heavily concentrated in a small segment of units, indicating that standard offerings are currently struggling to capture market share.

Airbnb and VRBO can be profitable in Helsingborg. Average annual revenue is kr124K with 31% occupancy. High-performing properties earn up to kr347K/year. The 31% occupancy rate highlights a challenging utilization environment, where top-earning units likely leverage specific competitive advantages to outperform the market average by a wide margin.

The average occupancy rate for Airbnbs and VRBOs in Helsingborg is 31%. This occupancy level, combined with an average nightly rate of kr2K, results in a RevPAR (revenue per available room) of kr218 per day.

4+ bedroom properties demonstrate the strongest performance in Helsingborg, with annual revenue of kr223K. These properties balance operating costs and rental demand most effectively in the Helsingborg market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Helsingborg area. Helsingborg: Moderate. No specific STR permits required, but general rental rules apply. Must follow apartment association rules if applicable. Limited active enforcement, hosts operate freely in most areas. Malmö: Moderate. No special STR license, but subletting requires landlord/co-op approval. Second-hand rental permit needed for rentals over 9 months. Sporadic enforcement, many hosts operate without issues. Landskrona: Lenient. No specific STR regulations or permits. Standard rental laws apply. Minimal enforcement, hosts operate with few restrictions. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Helsingborg Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 8% year-over-year, while RevPAR has decreased 21%. This indicates balanced supply-demand dynamics. The simultaneous contraction in both supply and revenue suggests a market-wide correction where declining demand is being met with a reduction in active listings.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is -24% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-February) when gaining traction is harder.

The most common amenities in Helsingborg listings include: Kitchen (95%), Heating (88%), Tv (77%), Washing Machine (67%), Balcony (63%). Amenities that boost revenue the most include Bbq, Ev Charger, Washing Machine, with Bbq properties earning approximately 125% more (kr558K/year vs kr248K/year).

Monthly estimated revenue per listing in Helsingborg over the last 12 months: May: kr7K, June: kr9K, July: kr15K, August: kr11K, September: kr6K, October: kr6K, November: kr5K, December: kr7K, January: kr3K, February: kr2K, March: kr3K, April: kr6K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Helsingborg is kr2K, up 33% year-over-year. By property size: 1-bedroom properties average kr1K/night, 2-bedroom properties average kr1K/night, 3-bedroom properties average kr2K/night, 4+ bedroom properties average kr3K/night. Rates peak in December and are lowest in September.

Guests in Helsingborg book an average of 34 days in advance, down 21% from last year. By property size: 1-bedroom: 34 days, 2-bedroom: 34 days, 3-bedroom: 35 days, 4+ bedroom: 36 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Helsingborg Airbnb and VRBO market has seen the following changes: supply declined 8%, revenue per listing decreased 21%, occupancy fell 12%, average nightly rates increased 33%, and lead time decreased 21%. These shifts imply a transition toward shorter booking windows and higher pricing sensitivity, putting pressure on overall asset utilization.

In Helsingborg, Friday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Thursday. Weekends show 15% higher occupancy than weekdays.