Novi Sad

As of June 2026, Novi Sad, Sremski Karlovci, Subotica have 1,268 active Airbnb and VRBO listings. This represents a 8% decrease from the previous year.

The average Airbnb or VRBO in Novi Sad generates RSD580K per year. High-performing properties earn RSD1.8M/year, while low-performing properties earn RSD199K/year. The extreme variance between top and bottom performers suggests that market rewards are highly concentrated, likely due to specific property positioning rather than broad market demand.

Airbnb and VRBO can be profitable in Novi Sad. Average annual revenue is RSD580K with 24% occupancy. High-performing properties earn up to RSD1.8M/year. With a 24% occupancy rate, the revenue spread indicates that top-tier properties capture a disproportionate share of the limited guest traffic currently available.

The average occupancy rate for Airbnbs and VRBOs in Novi Sad is 24%. This occupancy level, combined with an average nightly rate of RSD7K, results in a RevPAR (revenue per available room) of RSD1K per day.

3-bedroom properties demonstrate the strongest performance in Novi Sad, with annual revenue of RSD1.1M. These properties balance operating costs and rental demand most effectively in the Novi Sad market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Novi Sad area. Novi Sad: Moderate. Registration with tax authority required, tourist tax collection mandatory. Enforcement increasing but inconsistent, many operate informally. Sremski Karlovci: Lenient. Basic registration expected, minimal oversight. Light enforcement, small-scale operations common. Subotica: Lenient. Registration and categorization required by law, tourist tax applicable. Limited enforcement capacity, informal rentals widespread. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Novi Sad Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 8% year-over-year, while RevPAR has decreased 29%. This indicates balanced supply-demand dynamics. The simultaneous drop in supply and revenue points to a contraction in overall market appetite that outweighs the reduction in listing availability.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is -41% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-February) when gaining traction is harder.

The most common amenities in Novi Sad listings include: Kitchen (99%), Tv (96%), Air Conditioning (95%), Heating (90%), Washing Machine (78%). Amenities that boost revenue the most include Pool, Bbq, Pets Allowed, with Pool properties earning approximately 209% more (RSD3.3M/year vs RSD1.1M/year).

Monthly estimated revenue per listing in Novi Sad over the last 12 months: May: RSD36K, June: RSD38K, July: RSD59K, August: RSD44K, September: RSD33K, October: RSD35K, November: RSD33K, December: RSD41K, January: RSD32K, February: RSD24K, March: RSD31K, April: RSD40K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Novi Sad is RSD7K, up 12% year-over-year. By property size: 1-bedroom properties average RSD6K/night, 2-bedroom properties average RSD9K/night, 3-bedroom properties average RSD17K/night, 4+ bedroom properties average RSD31K/night. Rates peak in July and are lowest in May.

Guests in Novi Sad book an average of 19 days in advance, down 29% from last year. By property size: 1-bedroom: 18 days, 2-bedroom: 21 days, 3-bedroom: 24 days, 4+ bedroom: 28 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Novi Sad Airbnb and VRBO market has seen the following changes: supply declined 8%, revenue per listing decreased 29%, occupancy fell 20%, average nightly rates increased 12%, and lead time decreased 29%. These metrics reflect a market shift toward shorter booking windows and higher price sensitivity, complicating revenue predictability for hosts.

In Novi Sad, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 33% higher occupancy than weekdays.