Toruń

As of June 2026, Toruń, Bydgoszcz, Włocławek have 652 active Airbnb and VRBO listings. This represents a 5% increase from the previous year.

The average Airbnb or VRBO in Toruń generates zł51K per year. High-performing properties earn zł80K/year, while low-performing properties earn zł21K/year. Supply growth outpacing revenue growth suggests intensifying competition, while the 39% occupancy rate indicates substantial unutilized capacity across the market. The significant spread between high and average performers reveals meaningful differentiation opportunities despite constrained demand conditions.

Airbnb and VRBO can be profitable in Toruń. Average annual revenue is zł51K with 39% occupancy. High-performing properties earn up to zł80K/year. Supply growth of nearly 5% YoY outpaces revenue growth of 12%, suggesting increasing competition for bookings. The significant gap between average and high-performing properties indicates market differentiation is rewarding outlier operators.

The average occupancy rate for Airbnbs and VRBOs in Toruń is 39%. This occupancy level, combined with an average nightly rate of zł332, results in a RevPAR (revenue per available room) of zł111 per day.

3-bedroom properties demonstrate the strongest performance in Toruń, with annual revenue of zł71K. These properties balance operating costs and rental demand most effectively in the Toruń market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Toruń area. Toruń: Lenient. No specific STR regulations beyond standard business registration. Minimal enforcement, hosts operate freely. Bydgoszcz: Lenient. Basic business activity registration required. Light enforcement, market operates with little oversight. Włocławek: Lenient. Standard business registration needed. Minimal enforcement presence, hosts self-regulate through platforms. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Toruń Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 5% year-over-year, while RevPAR has increased 12%. This indicates balanced supply-demand dynamics. The substantial gap between average revenue ($50,789) and high-performing properties ($79,803) suggests market stratification, where differentiated offerings command premium positioning despite moderate 39% occupancy rates.

Launch around May, 2-3 months before peak fall season (August peaks). This pre-peak timing lets you build reviews when competition is 27% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-January) when gaining traction is harder.

The most common amenities in Toruń listings include: Tv (94%), Kitchen (93%), Heating (81%), Washing Machine (68%), Pets Allowed (51%). Amenities that boost revenue the most include Internet, Washing Machine, Air Conditioning, with Internet properties earning approximately 14% more (zł61K/year vs zł54K/year).

Monthly estimated revenue per listing in Toruń over the last 12 months: May: zł3K, June: zł4K, July: zł4K, August: zł4K, September: zł3K, October: zł3K, November: zł4K, December: zł4K, January: zł3K, February: zł2K, March: zł4K, April: zł4K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Toruń is zł332, up 8% year-over-year. By property size: 1-bedroom properties average zł301/night, 2-bedroom properties average zł409/night, 3-bedroom properties average zł487/night. Rates peak in March and are lowest in October.

Guests in Toruń book an average of 21 days in advance, down 17% from last year. By property size: 1-bedroom: 20 days, 2-bedroom: 27 days, 3-bedroom: 33 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Toruń Airbnb and VRBO market has seen the following changes: supply grew 5%, revenue per listing increased 12%, occupancy rose 7%, average nightly rates increased 8%, and lead time decreased 17%. Revenue growth outpacing supply growth suggests strong demand resilience, though the 39% occupancy rate and substantial gap between average ($50,789) and high-performing listings ($79,803) indicate a bifurcated market where differentiation drives disproportionate returns.

In Toruń, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Sunday. Weekends show 71% higher occupancy than weekdays.