Tauranga
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Overview
Annual Rev
NZ$49.6k
12 mo avg
↓9%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
NZ$308
12 mo avg
↑8%
from prior 12 mo
Lead time
29 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
NZ$91
12 mo avg
↓27%
from prior 12 mo
Methodology note: Figures reflect Tauranga market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +$31,984 | — | — |
| Pool | 🔒 1•• (••%) | 🔒 +$2•••• (+••%) | 🔒 $9•••• | 🔒 $6•••• |
| Lake Access | 🔒 1• (•%) | 🔒 +$2•••• (+••%) | 🔒 $9•••• | 🔒 $6•••• |
| Barbecue | 🔒 5•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $7•••• | 🔒 $6•••• |
| TV | 🔒 1••• (••%) | 🔒 +$6••• (+••%) | 🔒 $6•••• | 🔒 $6•••• |
| Gym | 🔒 9• (•%) | 🔒 +$5••• (+•%) | 🔒 $7•••• | 🔒 $6•••• |
| Bicycles | 🔒 2• (•%) | 🔒 +$3••• (+•%) | 🔒 $7•••• | 🔒 $6•••• |
| Pets Allowed | 🔒 2•• (••%) | 🔒 +$6•• (+•%) | 🔒 $6•••• | 🔒 $6•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.5 nights)
1 bedroom (4.0 nights)
2 bedrooms (4.0 nights)
4+ bedrooms (3.5 nights)
Cleaning fee by bedroom
4+ bedrooms (NZ$101)
3 bedrooms (NZ$81)
2 bedrooms (NZ$57)
1 bedroom (NZ$30)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
Over the 12 months ending August 2026, the Tauranga market averaged 1,736 active Airbnb and VRBO listings, down 2% from a year earlier.
An average Tauranga listing earns NZ$38K/year. High-performing listings earn NZ$87K, while low-performing listings earn NZ$19K.
Average occupancy in Tauranga is 36%, producing RevPAR of NZ$71 per available night.
4+ bedroom listings generate the highest average annual revenue in Tauranga, at NZ$59K.
Rules vary across Tauranga. Tauranga: Lenient. No specific STR regulations, standard resource consent for some zones. Minimal enforcement, hosts operate freely. Rotorua: Moderate. Resource consent required in residential zones, guest safety standards. Moderate enforcement, some operate without consent. Mount Maunganui: Lenient. Part of Tauranga jurisdiction, no specific STR rules. Light enforcement, widespread operation. Whakatane: Lenient. No dedicated STR regulations, general district plan rules apply. Minimal enforcement activity. Verify requirements for the property's jurisdiction.
The Tauranga Airbnb and VRBO market appears broadly balanced. Supply has declined 2% year-over-year, while RevPAR has decreased 3%, showing no clear supply-demand imbalance.
RevPAR is highest in January and December; it is lowest in August and June.
The most common amenities are Kitchen (98%), Parking (97%), TV (95%). The strongest positive revenue associations are Washing Machine (+83%), Hot Tub (+58%), Pool (+38%).
Average daily rate in Tauranga is NZ$324, up 10% year-over-year. Rates peak in January and are lowest in August.
Guests in Tauranga book an average of 28 days in advance, down 16% from last year. Booking windows range from 25 days for 1-bedroom listings to 31 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 24% higher than weekday occupancy.