Ibadan
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Overview
Annual Rev
₦4.5m
12 mo avg
↓7%
from prior 12 mo
Occupancy rate
🔒 1•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 ₦7••••
12 mo avg
••.•%
from prior 12 mo
Lead time
13 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
₦11,601
12 mo avg
↓4%
from prior 12 mo
Methodology note: Figures reflect Ibadan market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
No amenity impact data available.
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.6 nights)
1 bedroom (5.9 nights)
4+ bedrooms (5.6 nights)
2 bedrooms (4.0 nights)
Cleaning fee by bedroom
1 bedroom (NGN 11)
2 bedrooms (NGN 0)
3 bedrooms (NGN 0)
4+ bedrooms (NGN 0)
Professional host share
Professionally managed (61%)
Independent hosts (39%)
As of June 2026, Ibadan, Abeokuta, Ilorin have 225 active Airbnb and VRBO listings. This represents a 9% increase from the previous year.
The average Airbnb or VRBO in Ibadan generates NGN2.6M per year. High-performing properties earn NGN10.9M/year, while low-performing properties earn NGN689K/year. This massive variance suggests that market success is heavily bifurcated, as the vast revenue gap between top and bottom performers indicates a market where listing positioning drives disproportionate returns.
Airbnb and VRBO can be profitable in Ibadan. Average annual revenue is NGN2.6M with 8% occupancy. High-performing properties earn up to NGN10.9M/year. The low average occupancy relative to high-earning potential implies that market demand is currently concentrated in a small segment of premium inventory rather than broad market saturation.
The average occupancy rate for Airbnbs and VRBOs in Ibadan is 8%. This occupancy level, combined with an average nightly rate of NGN79K, results in a RevPAR (revenue per available room) of NGN6K per day.
3-bedroom properties demonstrate the strongest performance in Ibadan, with annual revenue of NGN3.4M. These properties balance operating costs and rental demand most effectively in the Ibadan market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Ibadan area. Ibadan: Lenient. No formal STR regulations or licensing requirements. Minimal government oversight. Hosts operate freely with virtually no enforcement. Abeokuta: Lenient. No specific STR permits required. Informal sector dominates. Negligible enforcement of any hospitality regulations. Ilorin: Lenient. No dedicated STR framework or registration system. Limited municipal capacity for enforcement. Hosts self-regulate with minimal interference. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Ibadan Airbnb and VRBO market is currently showing increasingly competitive conditions. Supply has grown 9% year-over-year, while RevPAR has decreased 20%. This indicates growing competition requiring strong operations. The negative correlation between supply growth and revenue per listing points to an environment where new entrants are diluting the existing market share.
Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is 32% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-October) when gaining traction is harder.
The most common amenities in Ibadan listings include: Air Conditioning (100%), Tv (100%), Kitchen (100%), Washing Machine (80%), Parking (60%).
Monthly estimated revenue per listing in Ibadan over the last 12 months: May: NGN147K, June: NGN167K, July: NGN159K, August: NGN201K, September: NGN133K, October: NGN120K, November: NGN237K, December: NGN361K, January: NGN166K, February: NGN232K, March: NGN162K, April: NGN216K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Ibadan is NGN79K, up 8% year-over-year. By property size: 1-bedroom properties average NGN46K/night, 2-bedroom properties average NGN83K/night, 3-bedroom properties average NGN114K/night, 4+ bedroom properties average NGN150K/night. Rates peak in February and are lowest in October.
Guests in Ibadan book an average of 15 days in advance, down 14% from last year. By property size: 1-bedroom: 11 days, 2-bedroom: 20 days, 3-bedroom: 16 days, 4+ bedroom: 16 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Ibadan Airbnb and VRBO market has seen the following changes: supply grew 9%, revenue per listing decreased 20%, occupancy fell 19%, average nightly rates increased 8%, and lead time decreased 14%. These figures highlight a contraction in utilization despite higher pricing, suggesting that the current supply growth is outstripping the actual travel demand in the region.
In Ibadan, Friday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Sunday. Weekends show 15% higher occupancy than weekdays.