Malacca
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Overview
Annual Rev
RM40.4k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 RM3••
12 mo avg
••.•%
from prior 12 mo
Lead time
16 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
RM95
12 mo avg
↓12%
from prior 12 mo
Methodology note: Figures reflect Malacca market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Lake Access | 7 (1%) | +RM 40,361 (+67%) | RM 100,876 | RM 60,515 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (5.9 nights)
3 bedrooms (5.8 nights)
1 bedroom (4.8 nights)
2 bedrooms (4.3 nights)
Studio (2.9 nights)
Cleaning fee by bedroom
4+ bedrooms (MYR 31)
3 bedrooms (MYR 18)
2 bedrooms (MYR 16)
1 bedroom (MYR 13)
Studio (MYR 12)
Professional host share
Professionally managed (84%)
Independent hosts (16%)
As of June 2026, Malacca, Alor Gajah have 3,105 active Airbnb and VRBO listings. This represents a 0% increase from the previous year.
The average Airbnb or VRBO in Malacca generates MYR30K per year. High-performing properties earn MYR96K/year, while low-performing properties earn MYR13K/year. With near-flat supply and modest revenue growth alongside 21% occupancy, the market shows limited expansion but stable demand. The threefold gap between high and average performers suggests significant differentiation in pricing power or booking consistency rather than broad market constraints.
Airbnb and VRBO can be profitable in Malacca. Average annual revenue is MYR30K with 21% occupancy. High-performing properties earn up to MYR96K/year. Minimal supply growth coupled with steady revenue increases suggests stable demand, though the threefold gap between average and top performers indicates significant performance variance, reflecting differentiated positioning within the market.
The average occupancy rate for Airbnbs and VRBOs in Malacca is 21%. This occupancy level, combined with an average nightly rate of MYR390, results in a RevPAR (revenue per available room) of MYR66 per day.
4+ bedroom properties demonstrate the strongest performance in Malacca, with annual revenue of MYR50K. These properties balance operating costs and rental demand most effectively in the Malacca market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Malacca area. I don't have reliable current data on short-term rental regulations or enforcement reality for Malacca and Alor Gajah specifically. Malaysia's STR regulations are primarily governed at state/local levels, and enforcement information for these specific municipalities isn't well documented in available sources. I recommend contacting the Malacca State Tourism Department or local municipal councils (Majlis Bandaraya Melaka Bersejarah for Malacca City, Majlis Daerah Alor Gajah) directly for accurate, current requirements and enforcement practices. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Malacca Airbnb and VRBO market is currently showing strong demand growth conditions. Supply has grown 0% year-over-year, while RevPAR has increased 7%. This indicates healthy demand growth outpacing supply. The substantial gap between average revenue ($29,689) and high-performing properties ($95,881) suggests significant performance variance, reflecting differentiated market positioning rather than uniform scarcity-driven pricing.
Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is 32% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-April) when gaining traction is harder.
The most common amenities in Malacca listings include: Air Conditioning (100%), Tv (99%), Kitchen (93%), Pool (85%), Washing Machine (66%). Amenities that boost revenue the most include Bbq, Tv, Hot Tub, with Bbq properties earning approximately 79% more (MYR102K/year vs MYR57K/year).
Monthly estimated revenue per listing in Malacca over the last 12 months: May: MYR1K, June: MYR2K, July: MYR2K, August: MYR2K, September: MYR2K, October: MYR2K, November: MYR2K, December: MYR4K, January: MYR2K, February: MYR2K, March: MYR2K, April: MYR1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Malacca is MYR390, up 23% year-over-year. By property size: 1-bedroom properties average MYR249/night, 2-bedroom properties average MYR347/night, 3-bedroom properties average MYR500/night, 4+ bedroom properties average MYR896/night. Rates peak in February and are lowest in May.
Guests in Malacca book an average of 16 days in advance, down 20% from last year. By property size: 1-bedroom: 14 days, 2-bedroom: 15 days, 3-bedroom: 18 days, 4+ bedroom: 24 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Malacca Airbnb and VRBO market has seen the following changes: supply grew 0%, revenue per listing increased 7%, occupancy fell 13%, average nightly rates increased 23%, and lead time decreased 20%. Despite flat supply, the 13% occupancy decline suggests weakening demand relative to available inventory, while the substantial gap between average ($29,689) and high-performing listings ($95,881) indicates significant performance stratification in a competitive market.
In Malacca, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Thursday. Weekends show 88% higher occupancy than weekdays.