Sayulita

As of May 2026, Sayulita, Punta de Mita, San Pancho have 5,178 active Airbnb and VRBO listings. This represents a 0% decrease from the previous year.

The average Airbnb or VRBO in Sayulita generates $690K per year. High-performing properties earn $3.4M/year, while low-performing properties earn $197K/year. This massive revenue spread suggests that market rewards are highly concentrated, indicating that top-tier assets capture a disproportionate share of total demand despite stagnant supply.

Airbnb and VRBO can be profitable in Sayulita. Average annual revenue is $690K with 26% occupancy. High-performing properties earn up to $3.4M/year. The delta between average and high-end earnings highlights a bifurcation where property positioning creates significant variance in yield potential even within a flat revenue environment.

The average occupancy rate for Airbnbs and VRBOs in Sayulita is 26%. This occupancy level, combined with an average nightly rate of $8K, results in a RevPAR (revenue per available room) of $2K per day.

4+ bedroom properties demonstrate the strongest performance in Sayulita, with annual revenue of $2.1M. These properties balance operating costs and rental demand most effectively in the Sayulita market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Sayulita area. Sayulita: Lenient. No specific STR permits required beyond basic business registration. Minimal enforcement; most hosts operate informally without issues. Punta de Mita: Lenient. Business registration recommended but rarely verified. Light enforcement; vacation rentals widespread with little oversight. San Pancho: Lenient. Informal regulations, minimal licensing requirements. Very light enforcement; community-focused but STRs operate freely. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Sayulita Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 0% year-over-year, while RevPAR has decreased 8%. This indicates balanced supply-demand dynamics. The contraction in per-unit revenue despite stable supply levels points to a softening of consumer pricing power across the broader market landscape.

Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is 49% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-September) when gaining traction is harder.

The most common amenities in Sayulita listings include: Air Conditioning (98%), Kitchen (95%), Pool (86%), Tv (75%), Balcony (72%). Amenities that boost revenue the most include Pool, Washing Machine, Hot Tub, with Pool properties earning approximately 118% more ($1.4M/year vs $626K/year).

Monthly estimated revenue per listing in Sayulita over the last 12 months: May: $34K, June: $29K, July: $38K, August: $32K, September: $18K, October: $26K, November: $49K, December: $74K, January: $59K, February: $54K, March: $71K, April: $62K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Sayulita is $8K, up 14% year-over-year. By property size: 1-bedroom properties average $2K/night, 2-bedroom properties average $4K/night, 3-bedroom properties average $8K/night, 4+ bedroom properties average $26K/night. Rates peak in March and are lowest in September.

Guests in Sayulita book an average of 38 days in advance, down 12% from last year. By property size: 1-bedroom: 33 days, 2-bedroom: 37 days, 3-bedroom: 40 days, 4+ bedroom: 48 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Sayulita Airbnb and VRBO market has seen: supply declined 0%, revenue per listing decreased 8%, occupancy fell 9%, nightly rates increased 14%, and lead time decreased 12%. These metrics reveal a shift toward shorter booking windows and higher price sensitivity, pressuring occupancy despite the upward trend in nightly rate targets.

In Sayulita, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Thursday and are lowest on Monday. Weekends show 18% higher occupancy than weekdays.