San Miguel De Allende
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Overview
Annual Rev
MX$372.5k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 MX$3•••
12 mo avg
••.•%
from prior 12 mo
Lead time
38 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
MX$854
12 mo avg
↓16%
from prior 12 mo
Methodology note: Figures reflect San Miguel De Allende market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Lake Access | 7 (1%) | +$765,476 (+114%) | $1,437,929 | $672,453 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.8 nights)
Studio (5.6 nights)
1 bedroom (5.5 nights)
3 bedrooms (5.3 nights)
4+ bedrooms (4.2 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$78)
3 bedrooms (MX$48)
2 bedrooms (MX$31)
1 bedroom (MX$26)
Studio (MX$19)
Professional host share
Professionally managed (64%)
Independent hosts (36%)
As of May 2026, San Miguel de Allende has 1,960 active Airbnb and VRBO listings. This represents a 14% decrease from the previous year.
The average Airbnb or VRBO in San Miguel de Allende generates $290K per year. High-performing properties earn $1.1M/year, while low-performing properties earn $101K/year. This massive revenue spread suggests that market rewards are highly concentrated, as the declining supply has not yet tightened the competition enough to elevate the performance of lower-tier assets.
Airbnb and VRBO can be profitable in San Miguel de Allende. Average annual revenue is $290K with 22% occupancy. High-performing properties earn up to $1.1M/year. The low average occupancy relative to top-tier earnings indicates that demand is heavily skewed toward specific premium inventory rather than broad market participation.
The average occupancy rate for Airbnbs and VRBOs in San Miguel de Allende is 22%. This occupancy level, combined with an average nightly rate of $4K, results in a RevPAR (revenue per available room) of $639 per day.
4+ bedroom properties demonstrate the strongest performance in San Miguel de Allende, with annual revenue of $752K. These properties balance operating costs and rental demand most effectively in the San Miguel de Allende market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the San Miguel de Allende area. San Miguel de Allende: Lenient. No formal STR permit system exists. Operates under general tourism/business registration (RFC tax ID). Minimal municipal oversight. Many hosts operate informally without full compliance. Enforcement is rare and complaint-driven. Growing STR market with little regulatory infrastructure. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The San Miguel de Allende Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 14% year-over-year, while RevPAR has decreased 4%. This indicates balanced supply-demand dynamics. This contraction suggests that the market is shedding underperforming listings, stabilizing the competitive landscape despite the slight dip in revenue per available room.
Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is -0% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (August-June) when gaining traction is harder.
The most common amenities in San Miguel de Allende listings include: Kitchen (98%), Tv (96%), Balcony (75%), Parking (66%), Washing Machine (66%). Amenities that boost revenue the most include Bbq, Air Conditioning, Heating, with Bbq properties earning approximately 65% more ($890K/year vs $539K/year).
Monthly estimated revenue per listing in San Miguel de Allende over the last 12 months: May: $15K, June: $13K, July: $17K, August: $16K, September: $17K, October: $20K, November: $22K, December: $28K, January: $22K, February: $19K, March: $23K, April: $22K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in San Miguel de Allende is $4K, up 11% year-over-year. By property size: 1-bedroom properties average $2K/night, 2-bedroom properties average $2K/night, 3-bedroom properties average $4K/night, 4+ bedroom properties average $9K/night. Rates peak in March and are lowest in August.
Guests in San Miguel de Allende book an average of 34 days in advance, down 17% from last year. By property size: 1-bedroom: 27 days, 2-bedroom: 35 days, 3-bedroom: 38 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the San Miguel de Allende Airbnb and VRBO market has seen the following changes: supply declined 14%, revenue per listing decreased 4%, occupancy fell 6%, average nightly rates increased 11%, and lead time decreased 17%. The combination of higher rates and shorter lead times points to a shift toward last-minute, price-sensitive booking behavior.
In San Miguel de Allende, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 60% higher occupancy than weekdays.