San Luis Potosi
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Overview
Annual Rev
MX$130.2k
12 mo avg
↑7%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
MX$968
12 mo avg
↑36%
from prior 12 mo
Lead time
14 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
MX$255
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect San Luis Potosi market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +$86,015 | — | — |
| Barbecue | 🔒 8• (••%) | 🔒 +$6•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Pool | 🔒 6• (••%) | 🔒 +$4•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Gym | 🔒 4• (•%) | 🔒 +$4•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| TV | 🔒 5•• (••%) | 🔒 +$4•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Ski | 🔒 5 (•%) | 🔒 +$1•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Parking | 🔒 4•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $2••••• | 🔒 $1••••• |
| Heating | 🔒 1•• (••%) | 🔒 +$2••• (+•%) | 🔒 $2••••• | 🔒 $1••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (7.5 nights)
2 bedrooms (7.3 nights)
4+ bedrooms (6.0 nights)
1 bedroom (5.9 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$63)
3 bedrooms (MX$47)
2 bedrooms (MX$22)
1 bedroom (MX$11)
Professional host share
Professionally managed (69%)
Independent hosts (31%)
Over the 12 months ending August 2026, the San Luis Potosi market averaged 1,185 active Airbnb and VRBO listings, up 7% from a year earlier and up 62% over two years.
An average San Luis Potosi listing earns $103K/year. High-performing listings earn $252K, while low-performing listings earn $37K.
Average occupancy in San Luis Potosi is 24%, producing RevPAR of $215 per available night.
4+ bedroom listings generate the highest average annual revenue in San Luis Potosi, at $231K.
Rules vary across San Luis Potosi. San Luis Potosí: Lenient. No specific STR regulations, general business registration recommended. Minimal enforcement, hosts operate freely. Guanajuato: Lenient. Tourist registry suggested but rarely required. Light enforcement, widespread informal operations. Querétaro: Moderate. Municipal license and tax registration required. Sporadic enforcement, many operate without permits. Zacatecas: Lenient. Basic business permit recommended. Very light enforcement, informal market dominates. Verify requirements for the property's jurisdiction.
The San Luis Potosi Airbnb and VRBO market appears broadly balanced. Supply has grown 7% year-over-year, while RevPAR has increased 7%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in February and January.
The most common amenities are Kitchen (99%), TV (98%), Internet (96%). The strongest positive revenue associations are Bbq (+40%), Pool (+22%), Gym (+18%).
Average daily rate in San Luis Potosi is $1K, up 36% year-over-year. Rates peak in July and are lowest in September.
Guests in San Luis Potosi book an average of 15 days in advance, down 13% from last year. Booking windows range from 14 days for 2-bedroom listings to 19 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 39% higher than weekday occupancy.